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Edelman Joins #GivingTuesday Initiative, Announces Global Citizenship Program Results
PR Insights & Public Relations Strategy

Edelman Joins #GivingTuesday Initiative, Announces Global Citizenship Program Results

Edelman has joined the #GivingTuesday initiative as part of their global citizenship program. The company also announced the results of a broader such initiative launched earlier this year, the 603 global citizenship initiative to support hunger and poverty alleviation as a way of celebrating its 60th anniversary. From July 16 through September 13, the company’s employees in over 60 offices worldwide were involved in 60 days of professional and general volunteerism and fundraising. Edelman managed to contribute USD 1,047,352 in monetary and in-kind donations to the United Nations World Food Programme (WFP) and over 70 hunger and poverty nonprofit organizations worldwide.

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Liberty Communications to Open New York Offices
PR News

Liberty Communications to Open New York Offices

UK tech consultancy Liberty Communication announced that it will open a New York operation at the beginning of 2013, and another US office later on. The 14 years old agency, which focuses mainly on technology and mobile, is in the process of recruiting a US team. The firm also mentioned that it will handle a number of clients in the USA, but didn’t disclose their names as of yet.

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Christiaan Brown Joins Edelman as Senior Vice President
PR News

Christiaan Brown Joins Edelman as Senior Vice President

Christiaan Brown joined the world’s largest public relations firm, Edelman, as a senior vice president at the Seattle Technology practice, where he will report to leader Troy McCombs. Previous to this position, Brown was general manager of Hill+Knowlton Strategies Northwest and served as global client relationship manager of the Qualcomm account.

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Brian Maloney and Margie Fox Join Ogilvy PR
PR News

Brian Maloney and Margie Fox Join Ogilvy PR

Ogilvy PR appointed Brian Maloney and Margie Fox as managing directors in its US consumer marketing practice, positions they will effectively occupy starting early 2013. Fox was also named US creative director for the consumer practice, while Maloney will be the leader of the New York consumer marketing group.

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Cone Communications Launches Corporate Social Return Approach
PR News

Cone Communications Launches Corporate Social Return Approach

Corporate Social Responsibility has become important for many companies, sometimes driven by the desire of doing something good, other times just as a means of gaining awareness. The public relations and marketing agency Cone Communications launches a new approach to CSR called Corporate Social ReturnSM based on their belief that corporate social responsibility should deliver measureable business, brand and social impacts thus meeting stakeholders' expectations.

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Ogilvy PR Rolls Out Analyst Community Engagement
PR News

Ogilvy PR Rolls Out Analyst Community Engagement

Renowned public relations agency Ogilvy PR has launched a new and interesting service: Analyst Community Engagement (ACE), powered by a global team based in New York, San Francisco, Chicago, London, Hong Kong, Beijing, Singapore and Sydney. Its purpose is to give technology companies an informed, strategic and measurable approach to industry analyst relations, according to the official announcement.

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