TransMedia Group, a public relations agency based in Boca Raton, Florida, has recently announced the opening of its first office in Sao Paulo, Brazil as part of the firm's international PR expansion.
Lindsey Winkler has been promoted to vice president, consumer lifestyle marketing and Leslie Linton has been promoted to senior vice president in the agency’s media strategies practice.
Over the last few weeks we have had talks with some of the world's leading industry personalities. In light of the fact that many of our most influential decision makers are brilliant in any number of respects, actually resembling one another very closely even. It is interesting to note too, how some of these extraordinary people look like other characters physically.
Starting any sort of business requires much more than a boatload of passion and drive. Being in PR, it sometimes is easy to overlook the business side of things. If that is forgotten, it makes it awfully difficult to continue consulting and doing PR.
Keith Zakheim, president of Beckerman PR, threatened to fire any employees who do not replace the milk after they finish it. Is he right, wrong? What would you do in his position?
Four-out-of-five consumers have changed their minds about a recommended purchase based solely on negative information they found online.
Everything PR News spoke with Rick French, Chairman and CEO of the Raleigh, based French - West - Vaughan, one of O'Dwyer's and America's top PR firms. French, an entrepreneur those close call "a true visionary," has "served his time in the trenches," so to speak. French offered his candid insight, see what his take is on PR today.
The seniors have a strong buying power - the problem seems to be that marketing and advertising are usually geared at the young.
As the agency of record of The Bullying Academy, Simply the Best PR will be in charge of social media and other outreach campaigns that introduce the Academy to its audiences.
McAvoy and Kiddle will be joined in The Pitch 2011 grand final by Cara Sayer, founder of SnoozeShade, who won the England heat in June.