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PR News

A Visual Guide to Dealing with Difficult Clients [INFOGRAPHIC]

As any service provider from across varied lines of business will tell you, dealing with clients is not always a very easy task, as people, their expectations and habits are different. An infographic compiled by Ciplex, a digital marketing and creative agency, shows 15 types of clients and their characteristics. Moreover, and perhaps most important, the infographic offers some “care and feeding instructions” for each identified type.

Editorial Team · Dec 4, 2012

PR News

The Global Public Relations Summit Announced for Next November

The Holmes Group has just announced that the second edition of the two-days Global Public Relations Summit will take place on November 12 and 13, 2013 at the St Regis Bal Harbour hotel in Miami. The central theme will be “Global Reputations and Local Relationships”, presenting various ways in which organizations can effectively balance corporate image, vision and purpose on a global scale with the need to engage with stakeholders locally and on a personal level.

Editorial Team · Dec 3, 2012

PR News

MapQuest Announces “Discover” Tool for Travel Lovers

MapQuest, subsidiary of AOL Inc., has just launched MapQuest Discover, one of the tools they plan on releasing that focus on the complete travel experience. The new tool focuses on destinations and offers users' the possibility to create and share collections and photos from their trips, thus being a good tool for travel enthusiasts which love to share their discoveries.

Editorial Team · Nov 13, 2012

PR News

PR News Launches Crisis Management Guidebook

The sixth volume of the Crisis Management Guidebook that has just been launched by PR News offers important information on this topic, from research tips to social media tactics developed by top crisis experts. The volume also provides a step-by-step action plan which will help companies best handle the first critical hours of a crisis. The Crisis Management Guidebook includes tips on how to create messages under pressure, crafting a social media action plan and checklists that will help companies prepare for a crisis.

Editorial Team · Nov 12, 2012

PR News

Choose Employee Incentives for Workplace Motivation

When it comes to motivating your employees, their salaries and fringe benefits should do it, right? Well, not always. EPR contributor James Scaggs gives you a few valuable tips.

Editorial Team · Nov 10, 2012

PR News

Hill+Knowlton Strategies Announces New Senior VP of Media Relations

Hill+Knowlton Strategies appointed Mylene Mangalindan as Senior Vice President of Media Relations. She will work with corporate and technology practice groups and she will report to Paul Turner, EVP and General Manager of H+K San Francisco, while working out of the firm’s San Francisco office.

Editorial Team · Oct 31, 2012

PR News

EverySignal App Sends Daily Alerts with Friends Updates

Given the number of social networks available, the number of friends on each of them, and the fact that you have to also work, not spend all day on social media, it is sometimes hard to keep up with news from friends. Newly launched EverySignal is a newly launched app that sends you daily alerts about interesting things happening in your friends’ lives, thus enabling you to get rid of embarrassing moments and replicas like “But I posted on Facebook/Twitter”.

Editorial Team · Oct 31, 2012

PR News

Should You Pay to Play? Evaluating Facebook's Latest Changes

Private Facebook users are given a 'Promote' button next to the ones for 'Share' and 'Like,' where they're given the option to pay $7 to make sure that a post reaches a higher percentage of their friends by bumping it up in news feeds and making it stick around longer. What does this mean for business, and how can you take advantage of this new Facebook advertising channel?

Editorial Team · Oct 30, 2012

PR Insights & Public Relations Strategy

Consumers Shifting to Shopping on Thanksgiving Day

Shopping habits change, slowly but surely. If Thanksgiving was a day dedicated to family, food and football, now it is a day filled with all that plus an healthy dose of shopping, and a new survey among retailers shows that people will have enough shops open to enjoy it. Moreover, online sales during Thanksgiving could surpass those from Black Friday, Chad White, research director at Responsys predicts.

Editorial Team · Oct 23, 2012

PR News

Pheed Offers Twitter Alternative, Associates with Celebrities

Soft-launched on August 10th this year, Pheed positioned itself as an alternative to Twitter, thinking that “it would be nice to give you the option”. They went right ahead and included the basic features, text, photos and videos, but also brought something new such as voice-notes, audio clips and live-broadcasting. (I’m waiting for you to spot the something borrowed and the something blue. I’m joking, of course.) And then they went even further and thought about helping users monetize their account.

Editorial Team · Oct 20, 2012