Liliana compiled a list with some of the most interesting PR and marketing related articles of 2010, to serve as a resource for industry experts, as well as for students, beginners, and customers.
The Beautiful Planning Marketing Group has launched a new class session teaching the methods and strategies of Do It Yourself Public Relations, aiming to help those who can’t afford to hire a PR company to represent them. The course has been designed to teach business owners, marketing professionals, authors, artists, models and actors how to promote themselves.
New investment in Malaysia has all but dried up on recent news of the country's divisions and controversy. The country has now gone so far as to hire the world's most prominent crisis management group, APCO Worldwide, to bolster the nation's reputation. But how can even APCO gloss over the vast crevice of disparity in Malaysia?
Personal information posted on social media sites such as Facebook and Twitter should be handles with great care. The Nashua police have stopped a ring of burglars which targeted found empty houses to rob based on Facebook updates and other social media messages.
Dr Pepper Snapple Group and Unilever face a PR crisis if they fail to address the warnings released against their green tea based products by the FDA.
Japanese Transport minister Seiji Maehara fired a regional Japan Coast Guard office chief and his deputy because of a PR scandal caused by false information being given to the press following a helicopter accident from last month that killed five people.
This year’s edition of the How to Conference, the one day, know it all event organized by PR news, will take place on December 1st at the National Press Club in Washington DC. Industry thought leaders will discuss key PR topics such as media relations, measurement, social media, crisis management, product development, branding, CSR, media training and stakeholder engagement.
Japanese auto maker Toyota announced the safety recall o 1.3 million Corollas due to engine technical problems which might have caused three accidents. This raises the total number of cars recalled worldwide this year to around 10 million.
Traditional U.S. shopping malls were once popular enclaves where many Americans went to purchase clothing and other items. Now, many large traditional malls are languishing or even dying.
A nightmare for authorities and construction workers, the 9 day traffic jam in China which might be prolonged for up to a month is a gold mine for local entrepreneurs selling food and other goods to the drivers stuck on the interstate to Beijing in the Heibei Province.