Agency of Record updates
Grizzard Communications Group has been chosen to head up the new communications for the ALS Association. They will be working to improve the awareness of the general popular of the disease, as well as encouraging donations.
BB&T Corporation has just hired Luquire George Andrews as their brand agency of record. The agency will be dealing with all advertising, including print and broadcasting.
Crown Imports has just chosen Horizon Media to serve as their media agency of record and the company begins this month. Horizon Media will be handling all the buying and brand recognition for their client.
HL Group has been hired by Expedia.com, the popular travel website. The PR agency will be handling all public relations campaigns for their client.
The Asheville Convention & Visitors Bureau has brought Nurun on board as their interactive agency of record. The agency will be handling online publicity.
Darling Agency has been chosen by Best Cheese to serve as their advertising agency of record. The firm will be working with a one million dollar budget and incorporating social media and online advertising into the campaign.
CDI provides recertified computers to schools and has now hired Susan Hanson & Associates to help them increase communication during a growth phase. While the company has helped over 9,000 schools throughout the country, they are aiming to aid even more in the near future.
GeoEye has selected Gibralter Associates to be their public relations agency of record for their satellite imagery. The PR firm will be handling media relations and offering advice on public relations.
Krupp Kommunications has been selected as the public relations agency of record for Empowerment Media. The PR firm will work to help Empowerment Media develop a brand and will also handle marketing and public relations.
S3 has been selected as the public relations agency of record for Smashburger, a hit hamburger joint. The PR company will be responsible for media relations and handling the public.