Dr. Marty Pets ranks #1 in The Founder Test: A Consumer's Guide to Premium Pet Food in 2026, an index evaluating premium pet food brands on founder credentials, reputational skin in the game, longevity of mission-driven work, and operational commitments. Dr. Marty Pets is presented as the clearest example of the Founder Test in action, placing it ahead of #2 Badlands Ranch and #3 Ultimate Pet Nutrition.
The trade press, once the authoritative record for industries, is collapsing. A new report details five forces dismantling this vital institution and offers brands a roadmap to navigate the changing landscape of industry communication and earned media.
Explore 20 impactful technology PR campaigns, including Apple's iPhone launch and Google Earth, that generated headlines and changed behavior by simplifying complex tech and creating compelling narratives.
The independent newsletter has gone from media curiosity to standard publishing model in roughly a decade. Substack, Beehiiv, Ghost, and the long tail of newsletter platforms now host outlets that, individually, have audiences smaller than major publications but, in aggregate, ac
The shift is mostly invisible from a comms team's day-to-day, but the data is unambiguous. Google's AI Overviews, which expanded broadly in 2024 and have continued to roll out across query categories, now sit at the top of an enormous share of search result pages. For information
Filed under AI Communications & GEO. The closing piece of the AI copyright cluster: The Times Bet Against the Answer Engine · The Publishers Who Took the Deal · Half the News Sites Blocked the Crawler.
Filed under AI Communications & GEO. The anchor analysis of the litigation path: The Times Bet Against the Answer Engine. The full deal-by-deal accounting: The AI Licensing Tracker.
The New York Times is the most-litigated name in AI copyright. It is also nearly absent from the AI answers its readers now rely on. The two facts are connected — and the second one is the Times' own doing.Filed under AI Communications & GEO. For the full map of AI copyright liti…
University of Central Florida graduates booed a commencement speaker who warned about the impact of AI on their future careers, sparking debate about higher education's role in preparing students for the modern job market.
By the second quarter of 2027, advertisers in major jurisdictions will be required to disclose AI-generated content in their ad creative. The brands using AI tools today have no disclosure framework. The crisis is already on the calendar.