Ogilvy Public Relations Worldwide will be serving as the agency of record for Lithium Technologies, as announced earlier today. The PR firm is a global leader in public relations and has managed campaigns for companies around the world. Their latest client will have the firm working on thought leadership, strategic consulting and brand enhancement. They will also handle social media and traditional media publicity. "We are proud to be partnering with Lithium Technologies and look forward to a successful and beneficial relationship," said Michael Law, Managing Director of Ogilvy PR West. "We are excited to provide strategic counsel to Lithium as they continue to expand their suite of business and demonstrate the power of customer networks to enterprises around the world." Lithium is the main provider of Social CRM solutions for customer networks. The company has experienced a period of rapid growth, thanks to social media and hard work and, with the help of Oglivy, they intend to continue this expansion. To date, the company has worked with businesses such as AT&T, Best Buy, Univision and even SONY. "Lithium is the leader in innovative Social CRM solutions and we are moving quickly to develop enhanced community platforms for our customers," said Sanjay Dholakia, Chief Marketing Officer of Lithium. "We recognize the need to align ourselves with a successful global agency and are confident that Ogilvy PR will seamlessly transition as our agency and help us build the global brand recognition we hope to achieve."
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The Everything-PR Editorial Team produces reporting, research, and analysis across thirty verticals — communications, reputation, AI visibility, public affairs, media systems, and digital discovery in the answer-engine era. Publishing since 2009.
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