PARKWAY SCHOOL DISTRICT RFP #24-12 GRAPHIC DESIGN SERVICES
Response Due Time:
August 16, 2023 10:30 A.M.
SPECIFICATIONS
Parkway School District is seeking proposals from qualified third-party Graphic Design Services to support Parkway sports marketing program.
SCOPE OF SERVICES:
The purpose of the graphic design service is to assist in providing Parkway School District Sports
Marketing print materials.
1. OBJECTIVES
The primary objectives on this Graphic Design Service project are as follows:
● The vendor will design game-day programs and memory books for 11 sports across 4 high schools from the Fall of 2023 through the Spring of 2024. This is a 10-month contract with two (2) optional 10 month contracts
● Vendor will create visually appealing designs to engage sports fans highlighting key information including team rosters, high-quality images and graphics and Parkway partner sponsor logos.
● Parkway will provide: All graphic assets, photos, content, logos, team rosters and previous design templates.
● Previous samples and templates will be provided in Canva and Adobe InDesign formats.
2. DESCRIPTION OF WORK TO BE ACCOMPLISHED
1. For game-day programs, vendor will be responsible for creating a design to serve as a template. (See the past document artwork attached for an example).
2. Vendor will be responsible for updating the design template with the content (provided by Parkway) relevant to each athletic game or program.
3. Vendor will consult with the team’s coach to understand their vision and requirements for team memory books.
4. Vendor will be responsible for collaborating and providing all final artwork to the Parkway Print Shop in order to meet print production deadlines.
5. Schedule for Game-day programs, memory books and tournament programs
Fall Season: August – November
(25 x 4 schools) 100 game-day programs
Up to (9 sports x 4 schools) 36 memory books
Up to 5 tournament programs
Winter Season: November – March
(10 x 4 schools) 40 game-day programs
Up to (5 sports x 4 schools) 20 memory books.
Up to 5 tournament programs.
Spring Season: March – May (20 x 4 schools) 80 game-day programs
Up to (8 sports x 4 schools) 32 memory books
Up to 5 tournament programs.
SB-4 COMPANY INFORMATION ON LETTERHEAD:
A. Company Background: A brief introduction to your company background and list any other School Districts you work with.
B. Years worked as a Graphic Designer:
C. Experience:
D. Additional Information: Any additional information that the Vendor believes should be considered in making the selection.
E. Work Sample:
F. 3 References:
