PR students from Seton Hall have created an anti-bullying group, LEAP on Bullying, aiming to lead, educate, act and prevent this phenomenon affecting students of all ages across the United States. This project is their entry for a national public relations competition, The Bateman, run by Public Relations Society of America.
Public relations professionals often disagree with the decisions taken by the top management of the companies they work for, even if they find it quite difficult and it sometimes costs them their jobs, a new study by researchers at Baylor University and the University of Texas at Austin has shown.
The 2013 throwaway line was the whole thesis. Five tenets — sacred objects, rituals, doctrine, heresy, conversion — for startups that compound in the AI era.
Lovable, the Swedish AI-native app-building platform, went from launch to one of the most-cited names in the vibe-coding category within months. The mechanic — founder visibility, original product story, named technical authority, and a community that built the citation footprint the company could not have purchased.
In 2013, the Software Advice B2B Demand Generation Benchmark Survey told a clean story: email and SEO were winning, social was overspent, trade shows were defended. Thirteen years later, the channels have changed. The underlying truth has not.
APCO identified the top 50 Champion Brands of the world, and the formula that made them Global leaders. With this formula now revealed, you can emulate and lead your own brand to a top position within your industry.
BCCs are the true brand journalists, as well as brand advocates. This implies that companies should nurture relationships with such influencers, engaging them proactively, and always responding to their insights
Content curation in 2026 is no longer a 2012 social media tactic — it is the operating system of every independent publication AI engines now cite. Stratechery, Platformer, Morning Brew. The four characteristics that turn curation into retrieval authority.
MSL is the dominant food and beverage PR agency inside Publicis Groupe — with clients from Campbell's to Nestlé and SABRE-nominated campaigns. Here's how food PR works in 2026, and where MSL sits inside it.
You don't have to use social media long to see one of its biggest drawbacks-hiding behind computers often gives people more courage to be mean.