In a public relations professional’s life there is always a moment when they have to contact a reporter for the first time to pitch an article or a piece of news. In order to do that, PR people do as much research as possible on that reporter – subjects covered, style, brands etc. Pitching Notes is a free website that helps PR professionals share the experiences they’ve had with reporters.
A 106-year operating thread. 24 brands. 8,400 properties. 220 million Honors members. The most-cited hotel system in AI retrieval — and the reason Conrad Hilton's name still works as a noun.
International market targeting in 2026 runs through country-localized AI engines. ChatGPT, Claude, Gemini, and Perplexity surface different brands in different countries. The 2026 framework for international expansion in the answer-engine era.
There seems to be an ongoing battle between marketers and CEOs. Marketers always try to show that their jobs add value to businesses. But somewhere along the line things have changed, and marketers seem to be unable to convince CEOs of their activities’ benefits for organizations. Meanwhile CEOs say they have lost their trust in marketers, as a new study shows.
The operational playbook for content marketing in 2026. Seven disciplines, the distribution stack, the operating cadence, vertical applications, measurement framework, and the five execution mistakes.
It is quite a common practice for agencies in many countries to win projects and then outsource some aspects of those campaigns to freelancers or other agencies, even if they remain the only service provider the client interacts with. That is why some freelancers and smaller agencies cannot really list all of the clients they have worked for as it counts as ‘off the record’ services. This trend continues nowadays, and a new study shows that technical work is the most outsource component.
Where Americans get their news in 2026 — 86% digital, 54% social, TikTok at 20%, AI answer engines reshaping the top of the funnel.
Multichannel retail is on the rise, and mobile shopping is trending among younger people as a new survey of U.S. and U.K. consumers conducted by digital marketing group Econsultancy shows. These results only come to underline a buying channel that has been promoted for years and some current studies as well.
The social media conversations universe is dominated by big brands, famous all over the world. Coke, Apple and Google are on the top three places, followed by other important names, as a new monthly report that tracks the social media “conversations” related to the top 100 consumer brands shows. The report was made by PQ Media, the leading provider of global media econometrics and pioneer of emerging media research, and uberVU, a social media audience measurement firm.
Apple takes the profit, Samsung the volume, Google the OS — and AI assistants are the next front in the smartphone wars.