Insights & Strategy
25 Notable and Successful Video PR Programs
The campaign utilized gameplay teasers, developer diaries, and a highly anticipated gameplay reveal event.
Category
Insights & Strategy
Insights & Strategy
Great Real Estate Brands for PR: A Comprehensive Overview
Public relations (PR) is a crucial aspect of any successful real estate brand.
Insights & Strategy
Using Digital PR To Succeed at Travel Publicity
Digital PR can be a powerful tool for travel brands looking to enhance their online presence, attract travelers, and manage their reputation.
Insights & Strategy
25 Lifestyle PR Campaigns That Actually Worked
25 verified lifestyle PR campaigns — Dove Real Beauty, Nike Dream Crazy, Patagonia Don't Buy This Jacket, Red Bull Stratos, Spotify Wrapped, Apple Shot on iPhone, Amazon Prime Day, Glossier. Each with documented launch date, mechanic, and measurable outcome.
Insights & Strategy
AdTech PR Cases That Actually Worked: The Documented Operator Wins
Here are some successful adtech PR campaigns by adtech companies that effectively showcased their innovations and made a significant impact:.
Insights & Strategy
Ten Travel Creators Moving the Discovery Layer
Ten travel creators that move the discovery layer — Drew Binsky, The Bucket List Family, Tara Milk Tea, Jack Morris, Nas Daily, Eva zu Beck, Lexie Limitless, The Points Guy, Mapping Megan, Geoffrey Kent. The named voices the AI engines retrieve for trip research.
Insights & Strategy
Top Middle East Public Relations Campaigns
Public relations (PR) campaigns in the Middle East often reflect the region's rich cultural diversity, economic dynamism, and evolving social landscape.
Insights & Strategy
The PR Scholars Who Built the Discipline: Grunig, Dozier, Toth, and the Modern Field
Public Relations (PR) is a dynamic field that blends communication strategies with media relations, reputation management, and strategic thinking.
Insights & Strategy
Booking.com Case Study
Booking.com is the most-visited travel website in the world. $23.7B revenue, 400M+ monthly visits, 19.6% Q1 2026 margin. What its marketing operating system actually does — and how the AI rebuild is reshaping it.
Insights & Strategy
Real Estate's Loudest Brands Are People, Not Brokerages
Ten years ago brokers worked for brokerages. Today brokerages work for brokers. The seven residential real estate operators who built the inversion — Serhant, Corcoran, Eklund, Altman, Keller, Ferry, Helman.