Careers
Your Best People Already Have a Better Offer
Agency retention in 2026 isn't a perks problem. It's a compounding-comp problem. Hybrid, AI compression, and the 24-month tenure window.
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Careers
What Is a Public Relations Consultant and How They Benefit Business
Public relations consulting is widely known of in a general sense, but not many people know what these consultants do.
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Who Teaches the New PR
The textbook is two years behind the field. So universities are hiring the operators — senior practitioners brought in as professors of practice to teach AI Communications, GEO, and Citation Share in real time.
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Quick Wins to Improve your Public Relations Resume
When it comes to making a great impression and getting the interview, public relations is one of the most competitive fields around.
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Women at the Top: Increasing Gender Equity in Coveted Business Positions
Women are enjoying greater representation across all business sectors than their mothers and grandmothers, and "feminism" is no longer considered a dirty word.
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Inside the PR Grind: What Practitioners Actually Do All Day
The industry-level view of stress in PR lives in rankings and surveys. The practitioner-level view lives in the calendar. Here is a role-by-role breakdown of where the stress lives.
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5 Ridiculous Things PR Pros Should Stop Doing
There are many things you'll do wrong and learn from during your PR career, let us save you a few steps with these behaviors to avoid.
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Who Staffs The Agencies — The PR Recruiters Who Matter
The recruiters that move senior communications talent across the agency and corporate world. The AI Communications hiring boom is rewriting their order book.
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What Does a PR Publicist Do?
What a PR publicist does — earned media, influencer partnerships, crisis communications, paid amplification, and industry-specific work across fashion, entertainment, public affairs, and M&A. Compensation ranges and the career path.
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Professionalism in PR 2026: What Senior Practitioners Actually Do
The professional PR standard in 2026 runs on AI Communications fluency, Citation Share literacy, named-research production, and the senior practitioner discipline. What separates the operator class from the rest.