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Seacrest's Five-Pillar Empire
PR News

Seacrest's Five-Pillar Empire

Ryan Seacrest's operator pivot — radio, American Idol, Wheel of Fortune, Ryan Seacrest Productions, and Civic Entertainment Group. The five-pillar architecture and the talent-to-operator conversion that made it possible.

EPR Editorial Team ·
Zimmerman Advertising: A Communications Firm Profile
PR News

Zimmerman Advertising: A Communications Firm Profile

Zimmerman Advertising is one of the largest full-service marketing and communications agencies in the U.S. Founded 1984 in Fort Lauderdale by Jordan Zimmerman, acquired by Omnicom in 1999. Known for the proprietary "Brandtailing" methodology integrating brand-building and retail direct-response. Notable work with CARFAX, Papa John's, Nissan dealer associations, AT&T Wireless.

EPR Editorial Team ·