There was misinterpretation of the information surrounding this service; mainly that it would impact the organic search results, instead of only the local results. We take responsibility for an unclear message being announced in an untimely manner, where specifics of the program were not disclosed and the messaging was jumbled.And the statement continues:
Bruce Clay, Inc. has always been committed to ethical search engine marketing practices that work alongside the values of the search engines: to serve the end user and provide exposure to businesses. This program seemed to be a solid way for local merchants to validate themselves online and to have their companies be found. At this time, it’s our highest priority to be as clear as possible on this issue with the business and search communities. Bruce Clay, Inc. is prepared to openly discuss this matter as best we can with media and community to be as transparent as possible. We will make every effort to answer looming questions as soon as we know more, but please understand that we are forced to work within confidentiality agreements, and may be unable to talk specifics.That last sentence says it all. The gray areas of the deal will remain gray. We'll keep you posted.
