The famous personalized content discovery service StumbleUpon recently made some changes, adapting to new trends and making it more easily for users to find and share great content online and today announced all of its users about some Terms of Service and Privacy Policy updates in a detailed yet very friendly manner. This is one of those not so often times we get to praise someone for doing it right!
So yes, this morning when I opened my inbox I saw a message that had a wisely chosen subject line: The best Terms of Service update you'll ever read. I read it and guess what: it really is very well organized and eloquently written so thumbs up StumbleUpon!
In a friendly approach, StumbleUpon lets its users know that they have made some changes, launched in the UK, created personalized suggestions http://www.stumbleupon.com/blog/stumbling-gets-better-with-personalized-suggestions/ and offered some updates for their iPhone and Android apps.
In what their new privacy policy, they are very transparent about it: “We know you (usually) enjoy reviewing legal forms as much as you enjoy doing your laundry, but please take some time to read through these changes (perhaps while you're doing your laundry).” And they present a list with the changes that will subsequently affect users. Moreover, they say – and it is true, I verified – they have inserted headings in both the Terms of Service and Privacy Policy for ease of reference.
The new Terms of Service will be effective for existing starting October 15, 2012, thus users have enough time to read them carefully. The update to the Privacy Policy is effective immediately.
I like StumbleUpon and have been using it for quite a while. I also appreciate how they present themselves and how they communicate with users. For example, their About us page, after an introductory video, uses the clever wording - We’re glad you asked. Do you know of another site that has a similar approach?
As a user, I admit I like the fact that I don't receive a great number of emails from them. I also admit I am a huge fan of this recent email, and given the huge debate over Google's Privacy Policy changes, this was a bold move, but a very inspired way of communicating. Simple, yet eloquent, so way to go StumbleUpon!StumbleUpon Makes Terms of Service Updates, Shares Them via Email
EPR Editorial Team2 min read
The famous personalized content discovery service StumbleUpon recently made some changes, adapting to new trends and making it more easily for users to find and share great content online and today announced all of its users about some Terms of Service and Privacy Policy updates in a detailed yet very friendly manner. This is one of those not so often times we get to praise someone for doing it right!
So yes, this morning when I opened my inbox I saw a message that had a wisely chosen subject line: The best Terms of Service update you'll ever read. I read it and guess what: it really is very well organized and eloquently written so thumbs up StumbleUpon!
In a friendly approach, StumbleUpon lets its users know that they have made some changes, launched in the UK, created personalized suggestions http://www.stumbleupon.com/blog/stumbling-gets-better-with-personalized-suggestions/ and offered some updates for their iPhone and Android apps.
In what their new privacy policy, they are very transparent about it: “We know you (usually) enjoy reviewing legal forms as much as you enjoy doing your laundry, but please take some time to read through these changes (perhaps while you're doing your laundry).” And they present a list with the changes that will subsequently affect users. Moreover, they say – and it is true, I verified – they have inserted headings in both the Terms of Service and Privacy Policy for ease of reference.
The new Terms of Service will be effective for existing starting October 15, 2012, thus users have enough time to read them carefully. The update to the Privacy Policy is effective immediately.
I like StumbleUpon and have been using it for quite a while. I also appreciate how they present themselves and how they communicate with users. For example, their About us page, after an introductory video, uses the clever wording - We’re glad you asked. Do you know of another site that has a similar approach?
As a user, I admit I like the fact that I don't receive a great number of emails from them. I also admit I am a huge fan of this recent email, and given the huge debate over Google's Privacy Policy changes, this was a bold move, but a very inspired way of communicating. Simple, yet eloquent, so way to go StumbleUpon!
The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.
Other news
See all
The Substack Citation Index 2026
The Everything-PR Substack Citation Index 2026: which independent newsletters ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews actually cite — ranked, with facts, data, and how PR firms work with each.

How Hikakin Built the Creator Hierarchy
Hikakin ($1.3M–2M annually). Character IP moats. VTuber ecosystem. Japan's creator economy runs on brand loyalty, product placement, and character licensing—not ads.

Email Marketing for Financial Services & Fintech — The 2026 Playbook
Definitive 2026 financial services email playbook — Chase, American Express, Fidelity, Robinhood, Coinbase, Lemonade. Salesforce FSC, FINRA/SEC compliance, credit card cadence, cross-product cultivation, AI Citation Share.
Most brands are invisible inside AI search. Is yours?
EPR publishes the data every week.
Free. Weekly. Unsubscribe anytime.
