"BP’s top Washington lobbyist launched an aggressive public relations campaign Monday morning ahead of a slew of congressional hearings and investigations," - Politico reported.
Crown Imports has just chosen Horizon Media to serve as their media agency of record and the company begins this month. Horizon Media will be handling all the buying and brand recognition for their client.
Sigma Life Science has selected Impress Public Relations to handle their public and media relations as the company grows and expands. The PR firm will be working to help Sigma improve their business and take advantage of the global market.
Just when we thought we'd seen everything that could become pink do so, here are a number of bizarre products that have become icons for breast cancer awareness.
The Dig Pink volleyball game on Oct. 22 ended well, with over $800 in donations to breast cancer assocation, Side-Out Foundation. The teams offers special incentives to those who donated and many fans wore pink in support of breast cancer awareness.
You can do everything right in an online campaign, but if nobody responds to your campaign, then you have failed to get your message across. Learn the importance of online authority for public relations.
7-Eleven's new PR campaign is hot, but it's missing out market points because it does not engage the social media. What is Ketchum, the PR firm supporting 7-Eleven, waiting for?
Jinni gives PR boost to the Best Friends Animal Society. For a limited time, the company is donating for each person who signs up FREE!
This smart PR campaign will bring McDonald's massive exposure online via social networks, but also on television - given the daily "$1 Million Dollars Dice Roll" on NBC.
PR goofs may be funny, but they can ruin your campaign. Learn some ways to avoid PR mistakes before they happen.