Like "Kleenex" for "tissues", many people have replaced the word "search" with "Google". In fact, Googlehas become an active verb for many, who will tell you that they have "Googled something" or are even "Googling it" right now. I've even heard parents tell their children, repeatedly asking them why something is the way it is, that they should ask Google, because Google has the answers.
Ford Motor Company may have made it through the Great Recession in the best shape of all US automakers, but that does not mean incoming CEO Mark Fields does not have some immediate issues on his plate. On April 21, Ford officially announced the planned retirement date of CEO Alan Mulally (at left), and the ascension of current CEO Fields.
As more and more companies reap the benefits of Big Data, it will continue to become increasingly vital for businesses to look for the competitive advantages Big Data can offer them. And, while that’s a smart business strategy, one step in that process must be to consider how to prepare your business to deal with the challenges Big Data can present.
One of the least used methods of excellent PR lies in the application of well-placed praise of others in your field. You see it in awards shows when stars of stage, screen, and music applaud each other. And, you see it in business when brands offer tacit approval or outright praise of others in connected – if not competitive – fields.
Facebook campaigning and outreach is no new topic, but a charitable organization called Classroom of Hope has just reinvented FB fund-raising. With a goal of impacting poverty on a massive scale, Classroom of Hope launched a Facebook app all non-profits should emulate.
Videos capture attention more than words...Prognosticators have long said video is the future of the Internet. Not only social media, but of all communication online. The place for video on the internet, and in the PR game, will continue to move toward the center of most impactful public relations campaigns . It is exciting, and highly alluring.
If you run a business, you’re concerned with keeping your employees as focused, efficient, and productive as possible. The design of your office space can play a bigger in role in this than you may realize. Old design approaches had rows of cubicles, with workers all toiling away at their desks. When employees spend day after day in a maze of little cubicles, it’s easy to become demoralized. It also leads to wasting time looking for coworkers, trying to find a meeting room, or being distracted by the people chatting in the adjacent cubicle.
If you have a Facebook account it’s very likely you’ve seen one, if not one every day. The Zimbio survey. You know, the one that reads like a Cliffsnotes version of a Myers Briggs personality battery, and tabulates your answers to compare you to various different pop culture characters, and historical figures.
Business people and starting entrepreneurs should really think carefully prior to investing money in furnishing their businesses. It might look like an easy task, but selecting the right items for your office space is a lot more challenging than you think. With so many options available in the marketplace, you need to assess your goals first and then decide what type of office furniture your business needs.