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Consumers Set New Year’s Resolutions They Won’t Accomplish
PR News

Consumers Set New Year’s Resolutions They Won’t Accomplish

There are people that don’t usually set a New Year’s resolution, but of those who do set such a goal at the beginning of the year, it seems that many won’t keep it, as a SocialVibe recent research reveals. During December 2012, the company surveyed consumers while engaged on the streaming music, social gaming and loyalty sites they frequently visit. Customers were invited to join a multi-answer survey, and at the end of the month SocialVibe had 562 completed interviews.

EPR Editorial Team ·
An Attention Whore's Guide to Facebook
PR News

An Attention Whore's Guide to Facebook

Admit it, you love attention. Attention means everything to you, be it for any legitimate reason and noble cause, or just because you are a so-called attention whore. Facebook has been made for catching people's attention - so why not hone your Facebook attention whoring skills using these tips.

EPR Editorial Team ·
Yelp vs. Facebook: The Review Game
PR News

Yelp vs. Facebook: The Review Game

Facebook recently released a new Feature called "Nearby" and as a result, the Yelp stock fell rather quickly. While Wall Street may not affect your business, if you can take advantage of these changes in social media to affect your business, you too can win.

EPR Editorial Team ·
Marketers Use Data Management Platforms to Drive Higher ROI
PR News

Marketers Use Data Management Platforms to Drive Higher ROI

There is a vast amount of advertising – and customer-related data available, and marketers need to make the best of it. This means they need to use the best solutions to gather this data and find the most suited methods in order to drive the highest ROI. In order to harness this large amount of information marketers turn to data management platforms (DMPs), as a new report shows.

EPR Editorial Team ·
Pitching Notes Allows PR Professionals to Share Their Experiences with Reporters
PR Insights & Public Relations Strategy

Pitching Notes Allows PR Professionals to Share Their Experiences with Reporters

In a public relations professional’s life there is always a moment when they have to contact a reporter for the first time to pitch an article or a piece of news. In order to do that, PR people do as much research as possible on that reporter – subjects covered, style, brands etc. Pitching Notes is a free website that helps PR professionals share the experiences they’ve had with reporters.

EPR Editorial Team ·