PR Firms & Communications Agencies
PR Man Allan Ripp Representing The “Most Hated Man in America”
Martin Shkreli, former hedge-fund manager and founder of Turing Pharmaceuticals is not a popular fellow these days.
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insights
Insights & Strategy
Stagwell, SKDK, and the Consolidation of the Modern Agency Industry
Stagwell's 2015 SKDK acquisition was the foundational deal. Ten years later: $2.7B revenue, 13,000 employees, public on Nasdaq, the fifth major holding company.
Public Relations
5 Ridiculous Things PR Pros Should Stop Doing
There are many things you'll do wrong and learn from during your PR career, let us save you a few steps with these behaviors to avoid.
Crisis Communications
Justine Sacco: The Tweet, the Eleven-Hour Pile-On, and the Twelve-Year Rebuild
Twelve years after the tweet that made her the #1 trending topic worldwide during an 11-hour flight, Justine Sacco is on her second tour as Chief Communications Officer. The defining case study in the modern outrage cycle — and in the professional rebuild that followed.
Marketing
SMT PR: How To Do A Satellite Media Tour
An SMT is a series of interviews spread out over the course of a number of hours, yet conducted generally from the same location.
Social Media
Amex on Facebook: The Closed-Loop Business Strategy Playbook
American Express on Facebook — Small Business Saturday as the Facebook-native franchise ($20B in 2024 spending, 250,000 small businesses), the closed-loop network first-party-data advantage, the Centurion Lounge Instagram layer, the Platinum Card refresh, Membership Rewards, the U.S. Open + Tribeca + fashion week sponsorship architecture, Delta co-brand, Fine Hotels & Resorts, and the Chase Sapphire Reserve contrast.
PR News
When Reporters Sleep With PR People, Publicists & Sources
It may sound the stuff of political thrillers or salacious television movies, but it does happen.
Insights & Strategy
San Diego Travel & Tourism PR in 2026
San Diego runs one of the most operationally complex US tourism markets — San Diego Tourism Authority, Coronado, Balboa Park, Comic-Con, the craft beer corridor, the cross-border travel economy, military tourism, and the La Jolla luxury market. The 2026 communications pillar.
Insights & Strategy
Cheap PR Firms: What Sub-$4K Monthly Retainers Actually Buy in 2026
Cheap PR firms charge under $4,000 a month. Here is what that retainer buys in 2026, where it stops working, and which boutique shops still operate at that price.
PR News
What Is a Publicity Stunt? The History, the Playbook, and the Stunts That Worked
Have you ever seen something or heard something, and it has just stuck with you?