Social Media has become an inextricable part of our culture, for better or worse. One thing is for certain: every one of us learned something from social media this past year, whether it was how to spread the word about important issues or how to safeguard our personal data.
The global marketplace we live in has many inherent advantages, and a few stumbling blocks we ought to be aware of. For the unsuspecting marketer, the mistake of applying a blanket strategy to all cultural marketing initiatives is foolhardy.
The biggest single boost a business can give itself right now is showing up inside the AI engines. More than a third of buyers start product research with AI, not Google.
The PR trends that actually matter in 2026 — eight structural shifts. AI Communications, Citation Share, founder-led publishing, AI-engine crisis pre-positioning. Named B-tier (Mercury, Ramp, Linear, Magic Spoon, Olipop) and C-tier (Resend, PostHog, Topicals, Vacation Inc.) exemplars throughout.
An infographic showing common examples of words that get mixed up when it comes to spelling
Cision released its 2013 Social Journalism Survey, and found that despite popular belief, journalists do rely on PRs when sourcing their stories.
Greenpeace has run confrontation-as-public-affairs since 1971. The 2026 Energy Transfer final judgment of $345 million is the largest legal test in decades — and the model still works.
They say two heads are better than one, so why wouldn’t two companies be better than one? Expanding your public relations reach by partnering up with another company can often be incredibly beneficial to both parties. Also, it can possibly relieve some of the economic strain we’re all still feeling in these tough times.