PR News
Do You Have a Media Release Protocol?
When most people talk about press releases, very few consider the protocol behind them, and even less actually have one in place. Do you?
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PR
PR News
MWW's Joe Cohen Makes PRWeek's 40 Under 40
MWW has announced having named their APR and SVP John Cohen being named to the prestigious PR Week's 40 Under 40 list. One of the PR industry's most respected awards, the forty professionals on this list have significantly impacted not only their own firms, but the public relations realm as a whole.
PR News
Personal Public Relations: Clothing & How To Dress for a Negotiation
They say general appearance matters. The way we dress for a business meeting, the way we talk, and even the accessories we wear can influence the other party. A famous principle states that people must never be judged after their clothes, and while that’s perfectly accurate, we must accentuate that general appearance is extremely important in the business world. Although the clothes we wear are not defining our personality, it’s essential to look presentable if we want to gain the respect of our opponents.
PR News
All-Clad Metalcrafters Picks 5WPR as AOR
American Business Awards PR Agency of the Year, 5W, has been named as PR Firm of record for All-Clad Metalcrafters LLC, the undisputed cookware choice of top restaurant chefs and serious home cooks.
Editorial
Tricky Client Negotiation Strategies for Consultants
Management consulting means helping companies and organizations improve performance, by making use of smart strategies and tactics to fix problems. The job of a business consultant is to attend negotiations and find sensible techniques to close deals without having to sacrifice the integrity of his client’s company. Every once in a while, consultants are obliged to make use of tricky negotiation methods to get things done. These strategies are not always the most ethical, because the goal is to sign a contract in your favor.
PR News
Yahoo! Reveals New Logo, True to Its Roots
Yahoo!'s new logo debuted, but failed to impress at large. Many fans described it as "all sorts of terrible" and "stuck in the 90's." What do you think?
PR News
Should the World Cut Brian Bosworth Some Slack?
I will never forget an NFL moment when two highly touted football superheroes met in an explosion of energy at the goal line. La Raiders superman Bo Jackson just ran over "The Boz", that's it.
PR News
Board Game PR: Down With Ironing, Long Live the Monopoly Cat?
Hasbro has gone and done it, the legendary game makers have done away with pressed shirts and stiff collars altogether. Now when the family breaks out the Monopoly Game in sheer boredom, a new token will be there for the gang to fight over. The riveting new Monopoly Cat token replaces the venerable (maybe worn out) iron play piece.
PR News
Who Is Influencing #Energiewende and Germany's Energy Debate?
One of the world's leading communications companies, Text100, completed a Digital Index Energy influencer study in June. The data "showed" the key influencers shaping the German energy sector including people in; politics, science, industry, and the nongovernmental sector, etc. The press release here, makes some interesting assertions, particularly where the use of social media is concerned with regard to Germany's energy debate.
PR News
MWW Adds De’Longhi to Client Roster
MWW has been hired as public relations agency of record by De’Longhi, the leader in premium coffee, kitchen and home comfort products.