Crisis Communications
Deepfake Defense: How Comms Teams Should Prepare Now
Communications playbook for deepfake threats — authentication chains, detection vendors, legal pre-positioning, response templates. Build it before the incident, not during.
Tag
Sora
Technology
Sora, Veo, and the Coming Wave of AI Video PR Risk
Generative video has crossed the threshold from research demo to consumer product. OpenAI's Sora and Google DeepMind's Veo now produce video clips that, in the right hands and at the right length, are difficult for casual viewers to distinguish from real footage. The implications