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Editorial Team

Editorial Team

Editorial Team, Everything-PR

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About Editorial

The Everything-PR Editorial Team produces reporting, research, and analysis across thirty verticals — communications, reputation, AI visibility, public affairs, media systems, and digital discovery in the answer-engine era. Publishing since 2009.

Latest by Editorial Team

Social Network ConnecTV Launches Fully Synchronized Advertising Network
PR News
Jan 4, 2013

Social Network ConnecTV Launches Fully Synchronized Advertising Network

ABC, CBS, NBC, FOX and CW are the first to adopt a new ad platform launched by ConnecTV, a social network for TV fans. ConnecTV’s Ad Sync Network is positioned as the television industry’s first-ever fully synchronized advertising network and allows brands to synchronize a companion experience with their TV spots. This new solutions allows viewers to buy what they see, get promotional offers, enter contests, find the nearest store, receive marketing alerts, watch related product videos, schedule viewing reminders and more.

3 min readRead more
Scott Public Relations Publishes “Push/Pull” PR and Marketing White Paper
PR News
Jan 3, 2013

Scott Public Relations Publishes “Push/Pull” PR and Marketing White Paper

Scott Public Relations (SPR), an agency with over 20 years of experience in the market, announced today that it has published a new whitepaper which offers expert insight into the integrative, new age of B2B PR and marketing strategies. “The Push/Pull Marketing Program: Proven Results for Today’s B2B Online & Social Media Driven Markets” provides tactics which can help companies improve brand recognition and thought leadership, thus driving sales.

3 min readRead more
Lack of Budget is B2B Marketers’ Biggest Challenge
PR News
Jan 2, 2013

Lack of Budget is B2B Marketers’ Biggest Challenge

Results depend highly on the amount of money invested when it comes to marketing campaigns. You cannot get the results of a USD 100,000 campaign with an USD 100 investment. Creativity plays an important role, but it is not everything and money is necessary. In fact, B2B marketers say that budget is their number one challenge, as an August 2012 study by Demandbase and Ziff Davis shows.

3 min readRead more
Social Media Use on the Rise among US Doctors
PR News
Jan 2, 2013

Social Media Use on the Rise among US Doctors

Social media is used by many types of industries for various purposes. A survey published in the Journal of Medical Internet Research shows that US doctors use social media on a daily basis. Approximately one in four doctors do that to find out what’s new in the medical field. 500 oncologists and primary-care doctors were queried for this study, and the researchers at the Johns Hopkins Kimmel Cancer Center in Baltimore found out that, apart from scanning medical information, 14% of doctors also offer new information via social media daily.

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An Attention Whore's Guide to Facebook
PR News
Jan 2, 2013

An Attention Whore's Guide to Facebook

Admit it, you love attention. Attention means everything to you, be it for any legitimate reason and noble cause, or just because you are a so-called attention whore. Facebook has been made for catching people's attention - so why not hone your Facebook attention whoring skills using these tips.

3 min readRead more
Social Media Related Complaints on the Rise in the UK
PR News
Dec 27, 2012

Social Media Related Complaints on the Rise in the UK

Social media, as any other tool, can be used both to help, and to hurt people. In the past four years, the number of complaints police received about alleged crimes that were linked to Twitter and Facebook increased by 780%. As a direct result, around 650 people were charged last year.

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Yelp vs. Facebook: The Review Game
PR News
Dec 27, 2012

Yelp vs. Facebook: The Review Game

Facebook recently released a new Feature called "Nearby" and as a result, the Yelp stock fell rather quickly. While Wall Street may not affect your business, if you can take advantage of these changes in social media to affect your business, you too can win.

3 min readRead more

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