Insights & Strategy

CEO Political Speech Doctrine: From Chuck Robbins to the 2025 Corporate Retreat

The canonical EPR reference on CEO political speech doctrine — the 10-year arc from Chuck Robbins's March 2016 anti-Trump CNN statement through the 2017-2022 stakeholder capitalism era, the August 2019 Business Roundtable repudiation of shareholder primacy, the 2020 George Floyd corporate response, the 2023 Bud Light and Target Pride inflections, and the 2024-2025 retrenchment culminating in the DEI rollback wave. Five operating principles for 2026.

EPR Editorial Team · Mar 29, 2016

Insights & Strategy

Who Controls Business News

Bloomberg L.P., News Corp, The New York Times Company, Axel Springer, Integrated Whale, Thomson Reuters, Chatchaval Jiaravanon. Seven owners control the U.S. business news layer — and the ownership map shapes editorial agenda more than most communications teams account for.

EPR Editorial Team · Mar 28, 2016

Insights & Strategy

Uber's Customer Relations Rebuild — From Kalanick Crisis to Khosrowshahi Trust

In 2017 Uber's customer relations collapsed. #DeleteUber, a viral video of CEO Travis Kalanick berating a driver, sexual-harassment allegations across the company. By 2024, Uber's brand health had recovered. The rebuild — leadership change, transparency reports, and the disciplines that worked.

EPR Editorial Team · Mar 23, 2016

Insights & Strategy

What's Going On In PR? Public Relations News Updates

The PR landscape in 2016 looks very different than it did a decade ago. Eight shifts every senior practitioner should be tracking — from PESO and brand journalism to social-as-distribution, native advertising, real-time crisis, and the end of AVE.

EPR Editorial Team · Mar 22, 2016

Insights & Strategy

Fear Was the Best Salesman the Gun Industry Ever Had

How the firearms industry monetized political anxiety for thirty years — and why the model broke.

EPR Editorial Team · Mar 21, 2016

Insights & Strategy

Marketing of Nootropics: Onnit Alpha Brain and More

Nootropics are also referred to as memory enhancers, cognitive enhancers, smart drugs, neuro enhancers, and intelligence enhancers.

EPR Editorial Team · Mar 17, 2016

Insights & Strategy

When Buried Abuse Catches Up With An Institution: The Penn State Lesson

The Penn State institutional cover-up pattern — what happens when boards prioritize brand protection over external reporting. The operational lesson that every board, university, and major employer has had to absorb.

EPR Editorial Team · Mar 10, 2016

Insights & Strategy

London PR's Two-Decade Climb Toward Livery Company Status

London's Livery Companies are the oldest continuously operating trade-recognition system in the Western world. Public relations spent two decades trying to get in. The Guild of Public Relations Practitioners — motto, Influence, Integrity, Trust — was promoted to Company without Livery in 2013 and continues the slow institutional climb.

EPR Editorial Team · Mar 7, 2016

Insights & Strategy

How The U.S. Military Runs Its Public Affairs Operation

The US Military is testing PR skills as much as it does defense and weapons training.

EPR Editorial Team · Mar 4, 2016

Insights & Strategy

Fixing the News Problem in Canada

The Canadian news industry faces a stack of shifts: ad-revenue collapse, newsroom consolidation, and policy debates around the Online News Act, CBC funding, and the Local Journalism Initiative.

EPR Editorial Team · Mar 4, 2016