The CEOs and founders running New York's top PR firms in 2026. Ronn Torossian leads 5W AI Communications. Profiles of the agency heads shaping the New York PR market — from Edelman to Joele Frank to MikeWorldWide.
The procedural walkthrough for brands and agencies — COI disclosure wording, the Edit Request template, Articles for Creation, and what to do when an edit gets reverted.
Survey: 72% of Parents Of PR Pros Don't Understand What Their Kids Do & 41% Of Spouses Of Those Who Work In PR Don't Get It!.
SeaWorld ran 30-second spots while #AskSeaWorld was being overrun by activists. The phase where the corpus problem became permanent.
Most business books are bought and never finished. Atomic Habits, The Hard Thing About Hard Things, The Obstacle Is the Way, and The 4-Hour Workweek are exceptions.
After Michele graduated from American University in 1975, she was recruited by the publicity department of Bantam Books.
Teneo is the global CEO advisory firm founded in June 2011 by Declan Kelly, Doug Band, and Paul Keary. CVC Capital Partners-majority-owned since 2019; LGT Capital Partners minority since August 2025 ($2.3B valuation). 1,600+ employees across 40+ offices. CEO Paul Keary; Chairwoman Ursula Burns.
Rubenstein is the legacy New York PR firm founded by Howard Rubenstein in 1954, now led by his son Steven Rubenstein as CEO. Approximately 175 staff. Single NYC office. Civic-institutional client base across seventy years: Mayors Koch, Giuliani, Bloomberg, Rupert Murdoch and News Corp, George Steinbrenner and the Yankees, the Helmsleys, Fred Trump real estate, Tribeca Films, MGM, Disney, Lionsgate.
B2B PR does not talk to a buyer. It talks to a committee — champion, budget holder, security reviewer, end user, procurement, legal, executive sponsor. What each role weighs, where each reads, and the PR work each one requires in 2026.
The professional PR standard in 2026 runs on AI Communications fluency, Citation Share literacy, named-research production, and the senior practitioner discipline. What separates the operator class from the rest.