Editorial planning is vital to public relations. Editorial calendars provide schedules for content pieces that are to be published and designate the desired medium. Plans need to be flexible, or they’ll come apart during crises.
A storm of bad publicity could be about to blow up for some US baby food manufacturers. It's been reported that substantial amounts of arsenic have been discovered in a sweetener used as one of the primary ingredients in two, as yet unnamed baby formulas.
In news from Snapp Corner PR, the Utah firm announced today having stared off the year the right way by adding eight new clients. Accoding to the press from the company, their new client roster includes; Aribex, eFileCabinet, FranklinCovey, ManagementPlus, MultiLing, Real Property Management, Veracity Solutions and Wavelink.
Google’s intent to integrate results from their own Google+ social networks, highlighting pictures and comments from users, into general search results pages, got US surfers worried. According to the results of a recent AYTM Market Research survey, only 15% of those asked said yes without any sign of worry.
A legendary name in SEO, Bruce Clay is involved in an SEM PR nightmare of proportions. SEO expert Ben Zhang reports.
In marketing news, BlueGlass Interactive, Inc. has announced their acquisition of Voltier Digital. The highly publicized Internet marketing company based in Tampa and LA adds the digital content marketing prowess of Voltier's production and marketing teams.
January 23-27 new signings, hires and promotions from across the PR industry. People Moves is a new weekly category, that will tell you who’s hired who, who has been promoted, and so on.
Brad Shor offers 10 tips on enhancement you can make quickly and economically to a website, that save you thousand of dollars on web development.