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SnappConner PR: Utah Public Relations Firm Profile

SnappConner PR is a South Jordan, Utah PR firm founded in 2007 by Cheryl Snapp Conner. Mark Fredrickson was named president in 2021 as it expanded to Boise.

Profiled

Feb 8, 2012

Desk

EPR Editorial Team

Firm summary

What is SnappConner PR?

SnappConner PR is a public relations firm based in South Jordan, Utah, founded in 2007 by Cheryl Snapp Conner. A 2021 Business Wire release said Mark Fredrickson was named president and that the firm was expanding into the Boise, Idaho, region. EPR's earlier profile spelled the name "Snapp Corner," which is incorrect.

Who founded and leads SnappConner PR?

Cheryl Snapp Conner founded the firm in 2007 and is chairman and CEO, according to the firm's release. Mark Fredrickson, who joined in 2015 and became COO in 2017, was named president in August 2021 to head operations from South Jordan, while Conner continued working with clients and business development and heading the Boise expansion. A biography says Conner began her PR career at Novell, which EPR's earlier profile also stated. She is the author of a Forbes ebook, Beyond Words, per the release.

What does SnappConner PR do?

The firm describes itself as reinventing traditional PR through programs that influence business communications as a core business strategy. G2 describes media relations, content development, executive thought leadership, media training and reputation management. Clutch estimates its work at about 60% PR and 40% social media marketing. EPR's technology PR and healthcare PR sections cover its sectors.

Which clients has SnappConner PR worked with?

The August 2021 release announced new agency clients, but no client name could be verified in this review, so none are listed. EPR's earlier profile named several Utah technology companies that could not be confirmed.

What recognition has SnappConner PR received?

No awards could be verified. Clutch lists it among recommended PR firms in Utah.

How does SnappConner PR compare with other PR firms?

SnappConner is a small regional independent, so EPR's PR agency profiles directory is the best comparison point. Other independent technology-focused firms with profiles include Hotwire and Bhava Communications.


Related: PR agency profiles, Technology PR, Healthcare PR, Crisis PR

SnappConner PR: Utah Public Relations Firm Profile FAQ

Is it Snapp Corner or SnappConner?

The firm's name is SnappConner PR, from founder Cheryl Snapp Conner. "Snapp Corner" is a misspelling.

Who founded SnappConner PR?

Cheryl Snapp Conner founded SnappConner PR in Utah in April 2007 and is chairman and CEO.

Where is SnappConner PR based?

SnappConner PR is based in South Jordan, Utah. Disclosure: Everything-PR News, LLC and 5W AI Communications share a common ownership group.

Editorial assessment by Everything-PR, based on public record and archive coverage. No firm-supplied marketing copy, no paid placement.