
Is PR Important?
Public relations is an important business investment that helps with brand recognition. Ronn Torossian, CEO of 5W, knows his fair share of how to create public relations campaigns for some of the top firms in the country.

Public relations is an important business investment that helps with brand recognition. Ronn Torossian, CEO of 5W, knows his fair share of how to create public relations campaigns for some of the top firms in the country.

5W Public Relations has created a nice infographic about PR Tips for Startups, we thought we'd share. Winning in the early stages for startups is crucial to overall success. Here's some reasons public relations plays one of the key roles, as well as logical tips to enhance success.

Facebook campaigning and outreach is no new topic, but a charitable organization called Classroom of Hope has just reinvented FB fund-raising. With a goal of impacting poverty on a massive scale, Classroom of Hope launched a Facebook app all non-profits should emulate.

No matter how good your data is, or how robust your lists are, if you are using content that doesn’t get opened, you are getting nowhere. When you are putting together subject lines, convey information in a way that will get you clicks.

One of the best ways to succeed in business is to become a social media speaker, because apart from branding your company, you’re branding yourself.

If you have a Facebook account it’s very likely you’ve seen one, if not one every day. The Zimbio survey. You know, the one that reads like a Cliffsnotes version of a Myers Briggs personality battery, and tabulates your answers to compare you to various different pop culture characters, and historical figures.

Fascinating speaker on entrepreneur success recently at Columbia Business School, a self-made billionaire named Henry Swieca, who according to Forbes Magazine is worth$1.2 billion dollars.

The global marketplace we live in has many inherent advantages, and a few stumbling blocks we ought to be aware of. For the unsuspecting marketer, the mistake of applying a blanket strategy to all cultural marketing initiatives is foolhardy.

Mobile devices and smartphones are ubiquitous with communications and commerce through today’s online, constantly connected society, however it seems like many marketers and large brands have not yet fully embraced this channel.

The general appearance of our business offices are currently influencing the way we work. Modern decors, innovative designs, and practical spaces for employees are essential because they boost satisfaction and increase productivity.