Tag

social media

UK Companies Continue to Invest in Social Media Marketing and in Search
PR News

UK Companies Continue to Invest in Social Media Marketing and in Search

Search and social media marketing will most likely be on the wave in 2013, as a new report reveals that companies will continue to invest in these areas. The UK Search Engine Marketing Benchmark Report 2012, carried out by Econsultancy in association with digital agency NetBooster, covers search engine optimisation (SEO or natural search), paid search (PPC) and social media marketing. Over 500 client-side digital marketers and agencies participated in this sixth edition of the report, which offers a comprehensive analysis of the UK search marketing environment.

Editorial Team ·
Social Media Users Can Earn Money, Must Disclose Ads
PR News

Social Media Users Can Earn Money, Must Disclose Ads

Many social media users want to take advantage of their and their friends’ online presence and make some money. They share a lot of content, so why not share something that, if clicked, will reward the user? People can do that, says the Federal Trade Commission (FTC), but they have to say very clearly that it is an ad, using designated words.

Editorial Team ·