PR News
Free Tools to Promote Your Blog with the Community Spirit
These days nearly everyone is getting into the race to build a successful business online.
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social media
PR Insights & Public Relations Strategy
If Facebook Controlled the Internet
If you happen to be paying attention to anything other than your friends list, you might have noticed a trend.
PR Insights & Public Relations Strategy
OkCupid Studies Sex Trends on Twitter
Frequent tweeters have shorter real-life relationships than everyone else, at least according to OkCupid.
PR News
T-Mobile Bobsled App Brings Voice Calling to Facebook
T-Mobile released a Facebook app today, one that will allow anyone to use VoIP to make calls to Facebook friends.
PR News
YouTube Ready to Spend $100 Million on Original Content
Google is prepared to whip out $100 million to entice someone to start producing original content on YouTube
PR Insights & Public Relations Strategy
Press Releases: Traditional vs. Online
We will, in the following, attempt to explore the new types of press releases developed by marketers to adapt to the media shift.
PR News
Special Ed in Social Media: Under-Represented?
Special education needs to receive particular and distinctive attention because it involves teaching and learning styles that are distinct in comparison to regular or traditional teaching.
PR News
Social Media and Charities: Adding Dynamics to an Online Presence
Social media is crucial for the growth of many organizations, including charities. Social media resources most definitely bring new sources for exposure, but they alternatively and perhaps most importantly add a dynamic relationship.
Social Media PR & Social Media Strategy
Do You Yammer?
Yammer, a social network designed for businesses, mixes the connectivity and collaboration features of Facebook and Twitter with the privacy companies and other organizations need to ensure a safe work environment. This new communication tool is currently used by over 100,000 companies and organizations and relies on Ogilvy PR to boost their adoption.
PR News
Network Solutions’ Web Marketing 2.0 Success Story
Network Solutions tried a different approach to raise awareness and gain new customers. Instead of spending millions on a 30-second TV ad to be run during one of the most prominent events of the year, they tried a social media campaign. They launched what they referred to as a “mockumentary-style Internet video campaign” called Go Granny that resulted in a 500% increase in .CO sales for Network Solutions.