PR News
Three Types of People You Should Never Employ
Choosing a new employee is never easy - however, keep an eye out for these three traits in any potential candidate to avoid the routine of hiring and firing.
Tag
business
PR News
The Walmart Greeter Arc: How a 2012 Shift Predicted the 2019 Labor Crisis
EPR's January 2012 early-warning piece on Walmart's quiet shift of overnight greeters \u2014 read fourteen years later as the leading indicator of the 2019 People Greeter elimination and the broader Front-End Transformation.
Sports & Gaming
Tasteless Ads and the World Cup Stage: A Brand Warning
The 2026 FIFA World Cup is the largest brand stage on earth. Tasteless ads on that stage do not embarrass — they erase brands from the answer feed.
Featured
RadioShack: Two Bankruptcies, a Crypto Meme, and a Discount-Chain Afterlife
RadioShack's 2011 AOR review was the symptom; two bankruptcies, a viral crypto-pump stunt, and a Latin American discount-chain afterlife were the disease. The cleanest case study in modern retail brand collapse — and why recognition is not a moat in the AI-engine era.
PR News
The Next Time the News Queue Seems Full
Let's talk it to pieces. When Steve Jobs was alive, every tech blog on Earth covered his sweater changes. If not for stories of Facebook, Twitter, and 5,000 mobile apps the youngest demographic is starved for, TechCrunch and Mashable would be reduced to digital rags. There's one thing for sure in tech land, the media is not fashioning the trend - or is it?
PR News
Facebook Adds Aggregated Topic Clusters to News Feed
Facebook now has Aggregated News Clusters, which is an update to the News Feed, to group stories about a certain topic. Guest author August Drilling reveals a bit about this update.
PR News
Back-to-School Study Reveals Changed Spending Patterns
The study helps brands and agencies plan new marketing campaigns aimed at today's youth culture, particularly for the back-to-school season.
PR News
mobiWINE Helps You Remember Your Wines
mobiWINE is a new, cool mobile app by Mobius, especially developed for wineries, vintners, distributors, restaurants and wine consumers.
PR News
Myspace Sells for $35 Million. What's Next?
Rupert Murdoch's News Corporation managed to get rid of its comatose Myspace for $35 million, but the buyer, Specific Media will have a rough time getting its ROI.
PR News
Scott McKee Is the New Director of PR for Kia Motors America
KIA definitely needs a seasoned PR leading its team, especially after the massive wave of recalls in 2010, when Chung Sung-eun resigned, after the company recalled more than 35,000 vehicles in the United States and more than 104,000 globally.