Tag
digital marketing
Social Media
The Social Strategy Reset: What Liquid Death, Duolingo, and Ryanair Do That You Don't
A social media strategy facelift for 2026 — eight moves with named B-tier (Mercury, Ramp, Linear, Gong, Mejuri, Olipop, Magic Spoon, Athletic Brewing, Erewhon) and C-tier (Resend, PostHog, Plain, Arc, Topicals, Tower 28, Saie, Crown Affair, Vacation Inc.) brand examples.
Marketing
Where Podcast and YouTube Money Actually Comes From in 2026
Ad CPMs are the floor, not the goal. The four real creator monetization stacks across podcast and YouTube — and the numbers behind each.
Insights & Strategy
Boosting E-commerce Sales with Live Chat
If your marketing strategy has yet to roll out live chats to your website, this summer is as good a time as any to get started.
PR, AI & Communications News
How Social Media Customer Service Actually Works in 2026
Social media gave customer service its first always-on channel. The disciplines, the response-time expectations, and the platform mechanics that determine whether the channel helps or burns brands.
Social Media
Instagram Growth: Engagement Beats Follower Count
Instagram fundamentals from the Mention and HubSpot engagement studies — video outperforms static, hashtag restraint, tag restraint, engaged community over follower count — held up across the algorithm shifts. The brands actually growing operate against those fundamentals, not against follower count.
Email Marketing
AOL's Alto and the State of Consumer Email in 2012
AOL launched Alto on October 18, 2012 \u2014 a web-based email client that organizes messages into stacks. The launch is a useful prompt to look at where the U.S. email economy stands at the end of 2012.
PR Firms & Communications Agencies
Integrate Agency: From Houston PR Firm to Digital Marketing Operator
Integrate Agency — formerly Integrate Public Relations, founded 2009 by Allie Danziger in Houston, acquired 2018 by Wellington Group, now CEO Danielle Ryan. Profile.
Social Media
Facebook Launches Interest Lists
Facebook launched Interest Lists this month — a new product that lets users build curated lists of Pages, public figures, and subscriptions. What the product actually delivers, why Facebook built it, and what the broader social and content platform competitive dynamics look like heading deeper into 2012.