In 2018, Twitter's crackdown on political bots was platform PR. In 2026, the bot problem became the AI-generated content problem — and the integrity question moved from communications work to operating-layer governance for every social platform. The 2018 frame, the 2026 frame, and what crisis operators need to expect now.
Being a great leader is harder than it seems.
With a reach of over 25 million users, the Mediakix amplifier effect is nothing to be sniffed at.
One of the many difficulties a public relations practitioner faces is matching a client's needs and preferences with home run results.
CEO communications is the most concentrated reputation work in corporate America. Buffett, Dimon, Cook, Barra, Hayward, Burke — the case studies that define the discipline.
A PR strategy is a fantastic way for a brand to develop its online presence, improve its reputation and even attract new customers.
Down to brass tacks, all communication is about influence.
There are many different components that come together to create an effective leader.
At this point, according to the Wall Street Journal, the U.S.
The right PR campaign has a long-lasting impact on any business.