Careers
Women at the Top: Increasing Gender Equity in Coveted Business Positions
Women are enjoying greater representation across all business sectors than their mothers and grandmothers, and "feminism" is no longer considered a dirty word.
Tag
insights
Higher Education Communications
University Crisis PR is Sorely Lacking
Early in February, the media reported a student at B.C.
Insights & Strategy
North and West Texas Utilities PR Struggles
Oncor, a utility company in Texas serving approximately 3 million homes and businesses is in the middle of a takeover bid by the company owned by the Ray L.
Insights & Strategy
For Nations or Firms, Economic Sinkholes Need Not Be The End
Worse still perhaps were those who exploited blind spots in regulations, maximizing profits in a myriad of ways.
PR News
Balancing Tax-Breaks and Job Creation with Profit Motives in a PR World
In difficult economic times, government officials and businesses work together to induce a trickle-down effect revitalizing troubled economies.
PR News
Western Global Airlines: The 2016 Zimbabwe Stowaway Incident
Austin & Associates had enough of Africa, given their previous representation of Dr.
PR Firms & Communications Agencies
PR Firms on Instagram: The 2026 Definitive Feature — From the 2016 Audit to the AI Engine Era
This is one PR firm that has taken advantage of the power that social media platforms have, and specifically, Instagram has, on digital marketing.
Insights & Strategy
This Bud's All New
When InBev bought iconic American beer brand Budweiser, some said it was the death of the American beer culture.
PR News
#OscarsSoWhite 2016: The Filmmaker Press-Response Reference Cases
The January 2016 #OscarsSoWhite cycle produced two diverging press-response models: George Clooney's direct engagement and the Coen Brothers' dismissal-and-walk-back. The bookends now used in modern filmmaker press-tour preparation, and what the Academy's subsequent structural reforms confirmed.
Insights & Strategy
The State of U.S. PR Firms: Capability, M&A, and the AI-Era Stack
The U.S. PR industry is shifting toward agencies that bundle earned media, GEO, AI-visibility measurement, and owned content. M&A activity is concentrated in capability acquisitions.