strategy

Top 10 Ways to Influence People Online

Abe Jackson, Jr. tells you how to become an online influencer. His tips will help your business thrive online.

The Thriving Economy of Texas

Texas is a good place to do business. It is currently the 2nd largest economy in the nation right behind California, with a GDP of over 1 trillion dollars.

A Social Media Press Release: What It Is and How to Write One

Starbucks Selling Girl Scout Cookies

An exclusive statement from Starbucks, explains why the company dropped some elements from their iconic logo: Starbucks is going to be selling fish and Girl Scout cookies!

Starbucks Logo - Simplified

Is simplifying an iconic logo a good idea? Strabucks may be on a good path here, but the reasoning is questionable.

Twitter, Boosting PR and What Social is all About

Twitter and social media do boost results for PR professionals, but getting the most out of such channels depends highly on a person's understanding of the medium, the time they invest into developing and implementing an effective strategy and the time and resources they put into it. Let's briefly explore what integrating twitter in the overall PR efforts implies.

Michael Vick Gives Lesson In Beating Bad PR

On the field, Michael Vick's proven to be on a level that 98% of the other players in the NFL aren't, and this is a great PR lesson: production beats everything else.

Providing Excellent Customer Service in the Shifting Online Landscape

While the basics of customer service have not changed recently, the finer points of customer service have, due to the growing reliance upon the Internet to conduct business.

New Year's Party Ideas for Public Relations Professional's

Sheepy's special New Year's party tips and ideas for the PR industry are a blast.

Green PR: How to Save Planet Earth One Home At A Time

A company called WellHome came into view today for the first time. Whereas most big companies only try and hype environmental solutions, there are actually some that offer credible solutions for Global Warming and even saving money on energy bills. Insulating your home may be as big a contribution to saving the planet as every Exxon commercial initiative ever launched.