Insights & Strategy
4 Great E-mail Ecommerce PR Campaigns
When done right, you might find your company name or your client's company name on a list similar to the following.
Tag
strategy
Insights & Strategy
FitBit Feeling the Pain
FitBit, the latest healthy living craze is under some serious fire.
PR News
Maine’s Governor LePage Offers Mea Culpa
These days it seems like just being honest is enough to stir up a verifiable 5-alarm firestorm.
Insights & Strategy
The Value of Positive Publicity
Positive publicity isn't just good press — it's the foundation of public trust. Here's why it matters more than advertising, and how it creates compounding brand value over time.
Insights & Strategy
Top 10 Resources and Tools for a PR Guru in the Modern Market
In the 1500s, poet John Donne taught us that "no man is an island".
Insights & Strategy
PR Issues for Firearms and Defense Tools Purveyors
Gun control is on everybody's mind right now.
PR News
Communications PR for Major Entities May Need to Adjust to President-Elect Trump’s Tweeting
President-elect Donald Trump has made over 34,000 tweets from his @realdonaldtrump account.
Insights & Strategy
Cleaning Up The Automotive World with CEOs
The climate in the automotive industry is anything but clear, and it seems some of the leading industry CEOs are trying to do something about it.
Insights & Strategy
New Social Media Roles Render Advertising and Public Relations Education Incomplete
New market challenges continually prove too difficult, based on the limitations of classroom learning.
Insights & Strategy
Non-Stop Communication and its Effect on PR Industry
When was the last time you received a personal letter in the mail?