
Public Relations Restructure at BBC Worldwide
Restructure will see BBC Worldwide's PR operation report directly to the corporation's communications director, Ed Williams.

Restructure will see BBC Worldwide's PR operation report directly to the corporation's communications director, Ed Williams.

Iceland can no longer afford fast food from McDonald's as their economy continues to shudder under the weight of the economic crisis. The only 3 McDonald's restaurants in the country cannot remain open. McDonald's follows Burger Kind in exiting one of the world's hardest hit economies.

Precor has selected Ascentium as their new agency of record after working with the company for a year and seeing great results. Ascentium will hand marketing and retail events, as well as strategic planning.

There are not many video startups coming along which have fantastic potential but one called PopScreen may just surprise even the most cynical video aggregator detractor. This very refined and well worked out video tool is engineered from the best ideas of the past in order to provide maybe the best platform for video yet devised for Internet users. Only time will tell, but it is at least easy to see the developers did their homework well.

The Schneider Corporation has selected Clarus Communications as their new PR agency. The PR firm will be handling the media and public relations side of things for the tech company.

Michelle Obama held a meeting today to discuss breast cancer awareness, but the discussion quickly turned to the difficulties women have getting insurance. Was this a good deed, promoting breast cancer awareness, or just another way to increase interest in Obama's proposed healthcare reform?

Most people aren't aware that men can be stricken with breast cancer, as well. Unfortunately, this lack of education results in nearly 500 men dying each year of breast cancer because they weren't diagnosed in time.

CDI provides recertified computers to schools and has now hired Susan Hanson & Associates to help them increase communication during a growth phase. While the company has helped over 9,000 schools throughout the country, they are aiming to aid even more in the near future.

STIR-Communications will be working as the public relations agency of record for the Polish cosmetics company, INGLOT Cosmetics. STIR will be helping the company with its public relations, including brand recognition.

Breast cancer awareness goes mobile with Bright Pink's new Underwire Alerts to remind women to do a self breast exam on a monthly basis. The organization has many projects on the go, but boosting use of technology is proving to work well.