PR News
Menicucci, Villa & Associates to Be Represented by Relevant PR
New York law company Menicucci, Villa & Associates PPLC has hired Relevant Public Relations as its new public relations agency of record.
Tag
PR News
PR News
Meredith Xcelerated Marketing: Inside One of the Biggest Content Marketing Shops of the 2010s
Meredith Xcelerated Marketing (MXM) was the content marketing arm of Meredith Corporation — building branded magazines and digital content for Kraft, Volkswagen, State Farm, Wells Fargo, Lowe's, and Publix before the Dotdash Meredith era reshaped the parent company.
PR News
From Facebook Premium Ads 2012 to Advantage+ AI: The Fourteen-Year Meta Advertising Evolution
From the 2012 Premium Ads partner programme to Atlas, Apple ATT, Advantage+ AI, and Meta's $160.6B 2024 ad revenue — the fourteen-year Facebook ads evolution.
PR News
Asia News Market: TravelDailyNews Asia Launched
In news from the travel industry, leading news publication TravelDailyNews has launched their Asia-Pacific outlet targeting travel professionals worldwide. A move to further expand on the media companies already extensive industry coverage, the launch of the new portal seems particularly valid given the overall lack of news penetration in the region.
PR News
Calypso Communications to Enhance Derry Websites
Calypso Communications will redesign websites for Derry Medical Center and Derry Imaging Center. Derry Medical Center, nearing 50 years of business, will leverage the new site to better communicate its mission and services. Derry Imaging Center, a Derry Medical Affiliate, offers diagnostic imaging services to patients from any medical practice.
PR News
B2C Data Infrastructure: From Companybook 2012 to the AI Retrieval Layer in 2026
The 2012 Companybook bet predicted that data plus social plus collaboration would reshape B2C and B2B go-to-market. Fourteen years later, the category arrived — under privacy regulation, platform consolidation, and the AI engine retrieval layer.
PR News
Nielsen Study: Commercials about Value Are the Most Efficient
Also, regardless of the period, people like to laugh - this is the second important conclusion of the research.
PR News
IBM Sequoia at 14: The Supercomputing Moment That Ended a Category
In June 2012 IBM Sequoia topped the TOP500 supercomputer list. Five months later it was overtaken. Within seven years IBM was off the leaderboard entirely. The 14-year retrospective on a defining American supercomputing moment — and the category exit IBM never publicly narrated.
Social Media
Social Media and Printing Industry - Can There Be a Benefit?
In spite of the obvious conflict, can there be a compromise, a way for one form of information dissemination to benefit the other?
Public Affairs & Government
Mercury Public Affairs and the 2012 Walmart Infiltration: A PR Ethics Case Study
The 2012 Stephanie Harnett \/ Mercury Public Affairs infiltration of a labor press conference in Los Angeles \u2014 read fourteen years later as one of the cleanest PR ethics case studies of the decade and a key stress test for Walmart's emerging crisis-communications architecture.