Site owners can no longer practice questionable SEO techniques without repercussions. Over the last few months we’ve seen a search engine, Google, which was quick to take action against these tactics. Today, site owners must drop the sneaky tactics once employed to gain the upper hand in the search engine results pages.
Inbound marketing software producer HubSpot announced the official opening of its European office in Dublin, Ireland. With this new office, HubSpot aims to offer increased levels of service and support to customers they have. In fact, over 710 of their 8,600 customers are not from the United States and Canada, representing actually 56 countries all over the world.
Social media is a great way to make healthy habits stick and learn more about the multiple resources available both locally and internationally.
Social SEO is a concept that takes advantage of the role that social media plays in improving a site’s social rankings. Today, the search engines place more weight on those SEO activities that are a cut above the norm. Therefore, a video or infographic that goes viral looks good in the eyes of search engine. It means that while you might not see any tangible benefits from Facebook posts or re-tweets, those very posts might be improving your status with the search engines.
B2B small and medium business companies obtain different results from the social networks they use, a new study presented by emarketer.com shows. 600 US B2B SMB websites were included in Optify’s analysis that had some very interesting findings.
Viggle is a loyalty program for television that gives people real rewards for checking into the television shows they’re watching.
A lot has been written on the proper way to optimize a Facebook page. Following tip after tip only to realize that they don’t work, could be a huge waste of time and money. This post takes away the guesswork and provides 7 surefire steps to get your Facebook page optimized for SEO.
LinkedIn is a great place to meet fellow professionals, exchange ideas, get tips, discover relevant articles and trends, find jobs and join interesting discussions. Public relations is a well represented field on LinkedIn, with many professionals in the network and some really active groups. Here are 10 LinkedIn groups for PR pros to join.
Facebook has never explained why we should like, tag, or check-in.
SocialWhirled tools are now available as a social, mobile and digital campaign publishing platform, complete with an intuitive campaign management system and in-depth, real-time analytics.