Social networks such as Facebook and Twitter are growing in popularity, and are beginning to be accepted by their users as platforms through which they can interact with friends and businesses alike. In some ways this joint approval of social networking validates the networks themselves. The question is, do these social networks meet marketing expectations?
Write “scannable.” 80% of the Web users do not read the texts on the Web pages they visit. They “scan” looking for precisely what they were searching for. They look for that particular key phrase that brought them to your website.
Chanel N°5 commercial 2009, directed by Jean-Pierre Jeunet; featuring Audrey Tautou and Travis Davenport traveling with the Orient Express from Paris to Istanbul; accompanied by Billie Holiday's »I'm a Fool to Want You«, is the best fashion and beauty commercial of the year.
PR Couture features everything PR in fashion and seeks to promote fashion in a positive light while providing tools for people in the industry.
The live phonecasting service, ipadio, announced today that it will be providing technology to support the partnership between Sport England and Facebook. The partnership is helping people play more sports in the run up to London 2012.
Social networking and social media have a dramatic effect on marketing days like Black Friday. The digital version of "word of mouth" can be a key branding tool and a viral marketing component. Holiday shopping has already been impacting this year as mobile engagement and other digital networking aspects come to be accepted.
Accused rapist Roman Polanski has been banned from poking other users on Facebook. The famous Hollywood director was being held in a Swiss prison awaiting a decision as to whether or not he would be extradited back to the US to face the rape charges. Having limited access to Facebook seems like the least of his worries for many, but evidently the Swiss consider Facebook limitations a form of hard labor?
Living a life that's full, posting it to Facebook, and having it come back and bite you may seem like part of the game, but for some like Nathalie Blanchard, a sanctified Facebook might be a better choice. Getting busted by your employer because of your online photos seems somehow invasive. But then, posting one's self all over the world does seem blatantly obtuse. What are the limits of liability and feasibility for handling personal data and content? Is it proper to stalk people across the web, or does being "social" come with its pitfalls?