PR News
Jan 4, 2011
iPhone Alarm Glitch Doesn't Bug Apple's PR Team
Apple's PR team enjoys sleeping late. The company fails to respond to numerous reports criticizing an iPhone app that failed three days in a row.
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EPR Editorial Team
Editorial Team, Everything-PR
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About EPR
The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.
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PR News
Jan 1, 2011
The Times Square Ball: A Year-Round Brand Operation
Perhaps you didn't know that there was a Times Square Ball live broadcast online, powered by no other venue than Times Square. Times Square also engaged via Twitter, Facebook and foursquare, and they even made apps for iPhone and Android. Never worry, there are only 364 days till the next New Year's Eve.
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Insights & Strategy
Dec 31, 2010
Twitter, Boosting PR and What Social is all About
Twitter and social media do boost results for PR professionals, but getting the most out of such channels depends highly on a person's understanding of the medium, the time they invest into developing and implementing an effective strategy and the time and resources they put into it. Let's briefly explore what integrating twitter in the overall PR efforts implies.
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Insights & Strategy
Dec 29, 2010
Corporate Crisis Communications in 2026
The Everything-PR foundational reference on corporate crisis communications — six modern crisis categories, the first-hour operating model, board/GC/CCO roles, and the AI Communications layer.
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Crisis Communications
Dec 29, 2010
Michael Vick Gives Lesson In Beating Bad PR
On the field, Michael Vick's proven to be on a level that 98% of the other players in the NFL aren't, and this is a great PR lesson: production beats everything else.
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PR News
Dec 29, 2010
Providing Excellent Customer Service in the Shifting Online Landscape
While the basics of customer service have not changed recently, the finer points of customer service have, due to the growing reliance upon the Internet to conduct business.
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PR News
Dec 28, 2010
Year-End at a PR Firm: The Two-Track Discipline That Determines How January Opens
The PR industry year-end runs on two parallel tracks — closing the current year and preparing the next. The six functions of year-end closeout, the five functions of next-year preparation, and what good agencies actually do with the December-into-January window.
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Public Relations
Dec 22, 2010
Green Public Relations: The Complete Guide to Sustainability Communications
Green public relations is the communications discipline that connects corporate environmental commitments to the audiences that need to hear them. From mandatory disclosure under SEC and CSRD rules, to greenwashing enforcement, to AI-engine Citation Share — the complete EPR guide.
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Technology
Dec 22, 2010
Skype Is Dead — And the Communications Era That Built It
Skype was retired by Microsoft on May 5, 2025. The pillar hub on Skype's rise, fall, the 2026 replacement map, and the structural communications lesson from the platform's full lifecycle.
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PR News
Dec 21, 2010
Muslim Audience PR: From the "Inspired by Muhammad" Campaign to AI Visibility
The Exploring Islam Foundation (EIF), founded by a group of young British Muslim professionals deeply concerned about the public perception of their faith, uses PR campaigns to challenge misconceptions about Islam and raise awareness about its universal values and contributions. After an extremely successful first campaign, a second one is scheduled for January 2011.
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