Nonprofit
PR Campaign: Has Pink for Breast Cancer Gone Too Far?
Just when we thought we'd seen everything that could become pink do so, here are a number of bizarre products that have become icons for breast cancer awareness.
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Breast Cancer Awareness: Sparing a Little Media for Men
Oct 23, 2009
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Bright Pink Leverages Mobile Marketing for Breast Cancer
Oct 21, 2009
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NFL Takes Breast Cancer Awareness to New Heights
Oct 7, 2009
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Are Companies Going Too Far with Breast Cancer Awareness Month?
Oct 3, 2009
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Nonprofit
PR Campaign: Has Pink for Breast Cancer Gone Too Far?
Just when we thought we'd seen everything that could become pink do so, here are a number of bizarre products that have become icons for breast cancer awareness.
Nonprofit
Breast Cancer Awareness: Sparing a Little Media for Men
Most people aren't aware that men can be stricken with breast cancer, as well. Unfortunately, this lack of education results in nearly 500 men dying each year of breast cancer because they weren't diagnosed in time.
Nonprofit
Bright Pink Leverages Mobile Marketing for Breast Cancer
Breast cancer awareness goes mobile with Bright Pink's new Underwire Alerts to remind women to do a self breast exam on a monthly basis. The organization has many projects on the go, but boosting use of technology is proving to work well.
Nonprofit
NFL Takes Breast Cancer Awareness to New Heights
Monday Night Football has never been so surprising as Week Four. With even some of the football players wearing pink, the NFL showed its support for Breast Cancer Awareness Month.
Nonprofit
Are Companies Going Too Far with Breast Cancer Awareness Month?
There are those who feel that the Pink for Breast Cancer Awareness Month has gone a little too far and that companies are now just exploiting the cause. The big question is . . . does it matter?