PR, AI & Communications News
American Consumers Like Shopping Green, Survey Finds
71% of Americans consider the environment when they shop, and nearly half of them seek out environmental information about the products they buy.
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business
Insights & Strategy
How Enterprises Can Increase Productivity with Mobile Technologies
Mobile devices are here to stay. The challenge for enterprises is to contain the security risks so that the increased productivity, freedom and cost savings are not outweighed by the burdens.
Insights & Strategy
Spain 2013: The Year Mobile Overtook the Laptop for Internet Access
In Spain, almost 4 out of 5 Internet users are surfing the web on smartphones, followed by laptop/netbook (80,9%) and desktop computer (78,8%) .
Social Media
Benevity: The Operating System of Corporate Giving
Benevity, the Calgary-based corporate giving platform, processes workplace donations for Apple, Microsoft, Nike, and 1,000+ enterprise clients — over $14 billion distributed to date.
PR, AI & Communications News
Social Media Is the New Doctor's Waiting Room
Social media is a great way to make healthy habits stick and learn more about the multiple resources available both locally and internationally.
Insights & Strategy
The 2013 Optify Study That Called Twitter for B2B SMB — And What Actually Happened
A new Optify study found Twitter accounted for 82% of social media leads across 600 US B2B SMB websites — more than LinkedIn or Facebook. What drives the Twitter advantage.
PR, AI & Communications News
Valentine's Day Trends: What Havas Worldwide's Love & Lust Survey Says About Modern Romance
Havas Worldwide's Love & Lust research has tracked how digital tools — from dating apps to AI companions — are reshaping how people date, cheat, and define commitment.
PR, AI & Communications News
B2B Demand Generation, Then And Now — What Changed Since The 2013 Benchmark
In 2013, the Software Advice B2B Demand Generation Benchmark Survey told a clean story: email and SEO were winning, social was overspent, trade shows were defended. Thirteen years later, the channels have changed. The underlying truth has not.
Insights & Strategy
How to Find a Profitable Niche Market — Then and Now
Making money online is not something that is incredibly hard, but it does require an investment of effort and time. If you are willing to do the research and have the proper niche, there is enough information out there to make a ton of money. Anything you can do to save on either of these precious resources is a positive step towards making your first profits. Sometimes you get lucky and find websites that can help you save a little bit of both.
PR, AI & Communications News
BBDO Worldwide: The Advertising Network That Runs the Snickers Playbook
BBDO Worldwide is one of the world's largest and most awarded advertising networks. Founded 1928. Part of Omnicom since 1986. Global CEO Nancy Reyes. Global CCO Chris Beresford-Hill. 80+ countries. Cannes Lions Network of the Year seven times. Architect of Snickers "You're Not You When You're Hungry."