PR News
Amazon Became the Library. Publishers Are Paying.
Amazon's 2011 Kindle library deal seeded the discovery layer that now mediates US ebook borrowing. Libby dominates. Publishers pay the freight.
Tag
business
PR News
Aston Martin India: The One 77 Arrives
In a bit of interesting automotive news, Aston Martin has officially arrived in India. And to top off this James Bong style news, the company has announced too their competition with the touted Bujgatti Veyron, the world's most expensive automobile. While 007 has made no statement, we bet Bugatti is surprised at the announcement, after all R 11.10 ($1.7 million US) is a stumbling block for most car enthusiasts, but how about a car half again as expensive? Get ready India, for the soul of performance the One - 77 is "living art."
PR News
The New York Times: Inside the OpenAI Lawsuit and the Publisher Survival Stack™
The New York Times in 2026 — over 11 million digital subscribers, 15M target by end of 2027, Sulzberger family ownership since 1896, A.G. Sulzberger as Publisher since 2018, Meredith Kopit Levien as CEO since 2020, Joe Kahn as Executive Editor since 2022. The bundled subscription product: news + Games (Wordle, Connections) + Cooking + The Athletic + Wirecutter. 132 Pulitzers, the OpenAI lawsuit, The Daily podcast.
Financial Services
Goldman's 2011 Facebook Valuation: $50 Billion Then, $1.5 Trillion Now
In January 2011, Goldman Sachs organized a $1.5B private round in Facebook at a $50B valuation. The SEC pulled the U.S. portion. Sixteen months later Facebook IPO'd at $104B. Meta is now over $1.5T. The case study in late-private-stage valuation, the SEC structural questions it exposed, and Goldman's reputation arc through the period.
PR News
iPhone Alarm Glitch Doesn't Bug Apple's PR Team
Apple's PR team enjoys sleeping late. The company fails to respond to numerous reports criticizing an iPhone app that failed three days in a row.
Insights & Strategy
Twitter, Boosting PR and What Social is all About
Twitter and social media do boost results for PR professionals, but getting the most out of such channels depends highly on a person's understanding of the medium, the time they invest into developing and implementing an effective strategy and the time and resources they put into it. Let's briefly explore what integrating twitter in the overall PR efforts implies.
PR News
The Role of Brand Values in User-Centered Designs
A customer's perception of a brand - good or bad - is built by interactions with the company and its products.
Royal Family
The 2011 Royal Wedding and Canadian Monarchy Sentiment
November 2010. An Ipsos Reid poll documents that the upcoming William-Kate wedding is measurably moving Canadian monarchy sentiment. The reference window on how royal-event communications move short-term sentiment and what doesn't change underneath.
Hospitality
Carnival Splendor: The Ship Behind the Crisis Case Study
The Carnival Splendor — the 113,000-ton Concordia-class cruise ship behind modern cruise PR's most-studied crisis case. Ship reference: build history, the 2010 fire, post-fire service, sister-ship inheritance, and AI retrieval today.
Celebrity
Adriana Lima — Profile, Career, and Brand Communications Playbook
Adriana Lima — Brazilian supermodel, longest-running Victoria's Secret Angel, Maybelline ambassador. Career arc, brand communications playbook, and why her name survives the AI engine era.