Honda Motor Co. announced today a voluntary worldwide recall of 646,000 compact cars so that it can examine window switches that can overheat if exposed to liquid, causing smoke or melting or even catch fire. A PR disaster for the company whose cars used to be regarded as the safest in the world. Honda's "Safety for Everyone" initiative in North America may also suffer.
Holiday Inn in the UK is offering the most gratuitous hospitality of any hotel chain there. Human bed warmers. Two hotels and one in Manchester announced the service due to falling temperatures this year. On request, human bed warmers climb into sheep suits and warm guest beds. Kinky.
Prominence Marketing Group has been selected at the agency of record for Joy Lorraine Cosmetics, an ethnic makeup company. The marketing group will be handling the PR and social media aspects of promotion for their client.
The transition from reporting, subbing and story-telling to a world of margins, turnover and selling may seem like a perilous journey into the unknown for many journalists.
Hummingbird Media is now working as the media agency of record for Sennheiser. The agency will be working on communications and promotion for their newest client.