PR, AI & Communications News
So what is Flipkart?
Most American are familiar with Amazon.com and eBay, but many have not heard of Flipkart.
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PR News
Crisis Communications
When Foreign Governments Hire American PR: The FARA Map
In 2015, China hired the Rogich Communications Group for U.S. public affairs work — one filing in a steady decade-long pattern of foreign governments retaining American PR firms under the Foreign Agents Registration Act. The map of who hires whom, what the work actually is, and what's changed in the AI era.
Social Media
Insta-Nation: The Ever-Growing Dominance of Instagram over the Social Scene
Countless people use this mobile app to engage in photo sharing, direct messages, commenting, "liking", and following.
Editorial
Management Styles: When to use each Approach for best Results
Every manager has a default management style. None of them works in every situation. Participative, directive, and coaching — when to use each, and what breaks when you use the wrong one.
Defense & Defense-Tech
Defense Communications: Pentagon Messaging, NATO, Defense Contractors, and Information Warfare
Defense communications is the discipline of strategic messaging, public affairs, media engagement, and influence operations across military, intelligence, and defense-industrial actors. The reference hub on NATO, Pentagon, defense contractors, Israeli defense, information warfare, StratCom doctrine, military PAOs, and Five Eyes intelligence communications.
PR, AI & Communications News
Pitching a Journalist
Personal relationships are more important now than ever before. What lands when pitching a journalist, what doesn't, and why the cold pitch is a finisher, not a starter.
PR, AI & Communications News
How Facebook Page Reach Actually Works
While this information is just going mainstream, the activity has been underway for quite some time.
PR, AI & Communications News
The Smartwatch Market in 2026: Who Won, Who Lost, and What the Marketing Got Right
A look at whether the early-2010s smartwatch wave was an innovation or a fad — and what the marketing confusion revealed about the category.
PR, AI & Communications News
Stanley Quencher: How a 110-Year-Old Brand Became a $750 Million Social Media Trend
Stanley grew revenue from $70M in 2019 to $750M in 2023 on the Quencher tumbler's viral run. President Terence Reilly engineered the trend.
Insights & Strategy
The 2026 PR Year in Review: AI Communications Becomes a Category
The 2026 PR Year in Review: eleven story arcs that defined the year communications stopped being a 2014 discipline — Bud Light's close, AI Communications as a category, GEO outgrowing SEO, holding-company repositioning, and the landmark reputation cases the AI engines now cite forever.