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Crypto and Influencer Enforcement
Social Media

Crypto and Influencer Enforcement

Mayweather $614K + Khaled $152K (Nov 2018 Centra Tech). Kardashian $1.26M (Oct 3 2022 EthereumMax). The March 22 2023 SEC sweep — Lindsay Lohan, Akon, Soulja Boy, Ne-Yo, Lil Yachty re: Justin Sun/Tron. The FTX celebrity class action: Brady, Gisele, Curry, Larry David, Shaq, O'Leary.

EPR Editorial Team ·
Securing the Right Talent Is a Deal, Not a Booking
Social Media

Securing the Right Talent Is a Deal, Not a Booking

Many brands treat securing talent like a mere booking, a transaction completed by writing a check. However, successfully securing the right talent is a deal, requiring focus on leverage, fit, clarity, and speed. This article explores how to navigate the evolving talent landscape and build lasting relationships for effective brand partnerships.

Michael Heller ·
Crisis Response on X in the Post-2022 Era
Social Media

Crisis Response on X in the Post-2022 Era

X (formerly Twitter) underwent substantial changes following the 2022 ownership transition. This article examines what has changed for brand crisis response on the platform and what still works, offering an operational checklist and key takeaways for firms to update their strategies.

EPR Editorial Team ·
Stablecoin Issues Communications After the GENIUS Act
Technology

Stablecoin Issues Communications After the GENIUS Act

The GENIUS Act moved stablecoins into a federal regulatory framework, changing communications from defensive to an open, competitive asset. This article explains how stablecoin issuers should adapt their communications strategy to highlight compliance, ensure continuous reserve transparency, communicate use cases, and separate policy from product voice.

EPR Editorial Team ·
Bybit Survived. Ronin Didn't.
Technology

Bybit Survived. Ronin Didn't.

Smart-contract exploits, bridge breaches, and exchange hacks are common in crypto. This article examines the crisis communication playbooks of Ronin, Wormhole, and Bybit, highlighting the importance of fast, credible responses and the costs of slow detection. Learn how to navigate a crypto hack, from immediate disclosure to securing user funds and coordinating with partners.

EPR Editorial Team ·
The Crypto Media Landscape 2026
Technology

The Crypto Media Landscape 2026

CoinDesk sold to Bullish for $75M after Ian Allison's FTX investigation. The Block sold to Foresight Ventures. Decrypt's ConsenSys spin. Bloomberg/WSJ/FT/Reuters institutional layer. The crypto media landscape in 2026 — ownership, leadership, beats.

EPR Editorial Team ·
The Crypto Press Corps 2026: Who Covers What
Technology

The Crypto Press Corps 2026: Who Covers What

The crypto trade press is small, technical, and concentrated — fewer than 200 full-time reporters cover the global industry. CoinDesk, The Block, Decrypt anchor the trade core. Bloomberg, WSJ, FT, Reuters anchor the institutional layer. Who covers what, what pitches reach the desk.

EPR Editorial Team ·