PR News
FTC Endorsement Disclosure Guidelines: From 2009 Mommy Bloggers to 2026 TikTok Shop
The FTC has updated its guidelines for marketing testimonials, affecting bloggers and celebrity endorsers. How will this affect social media?
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pr resources
PR News
Retail Promotions and Customer Acquisition: The 2026 Operating Map
From Groupon to Amazon Prime to TikTok Shop. The Retail Promotion Effectiveness Index — five customer acquisition mechanics ranked by long-term return on promotional dollar in 2026.
Insights & Strategy
Speyside Corporate Relations: Latin America Emerging-Markets PR Firm — Profile
Speyside CR, is by extension a tested and refined corporate communications giant. Co-founders Alistair McLeish and Ian Herbison announced the opening of the company's offices in San Paulo, Brazil. In a conversation with Herbison, Everything PR News gleaned a window into the vision of two of the most successful corporate communicators in the world. These former top executives for MmD (Eastern Europe's most powerful PR entity) are now engaging South America with the same patented approach to corporate business and collaboration.
PR News
Public Relations Resources Worth Paying For
The following is an attempt to create a professional resource; a list of sites that are not only popular but also provide quality information and resources for PR professionals, journalists, business owners, and so on.
PR News
Bournemouth University — Media, Communications, and Journalism
Bournemouth University runs one of the largest applied media schools in the UK. CIPR-accredited PR programs, the Faculty of Media and Communication, and the short-course media training model the rest of UK higher education has since copied.
PR News
The University of Bristol — Communications, Media, and Public Relations
The University of Bristol — Russell Group research university with sustained communications and media research output. Founded 1876, granted royal charter 1909. School of Sociology, Politics and International Studies hosts the communications coursework.
Corporate Communications
The Corporate Writing Audit: Amazon, Nvidia, Apple, OpenAI, Microsoft
Amazon, Nvidia, Apple, OpenAI, Microsoft — audited for voice, clarity, and AI-citation readiness. Who writes like a human. Who doesn't.
PR News
The Free Playbook: From Gillette to ChatGPT
From King Gillette's 1903 razor to ChatGPT's 2022 launch, free has been brand infrastructure for 122 years — the playbook from Dropbox to SKIMS to Tesla to the Vatican.
Healthcare
PR Campaign: Has Pink for Breast Cancer Gone Too Far?
Just when we thought we'd seen everything that could become pink do so, here are a number of bizarre products that have become icons for breast cancer awareness.
PR News
STIR Communications: Profile of an Independent Boutique
STIR-Communications will be working as the public relations agency of record for the Polish cosmetics company, INGLOT Cosmetics. STIR will be helping the company with its public relations, including brand recognition.