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Coke, Apple and Google Lead Social Media Conversations
PR Insights & Public Relations Strategy

Coke, Apple and Google Lead Social Media Conversations

The social media conversations universe is dominated by big brands, famous all over the world. Coke, Apple and Google are on the top three places, followed by other important names, as a new monthly report that tracks the social media “conversations” related to the top 100 consumer brands shows. The report was made by PQ Media, the leading provider of global media econometrics and pioneer of emerging media research, and uberVU, a social media audience measurement firm.

Editorial Team ·
Three Must See Social Media Shares
PR News

Three Must See Social Media Shares

There's no question social media channels carry not only gems, but also some real "thuds" when it comes to value. All those Google employees sharing looped animation on g+, Facebook game requests out the ying and yang, even Pinterest pins nobody needs or wants. Oh, but those are the negatives. What about random stuff that is sometimes funny, but also characteristically insightful. Okay, there is truth in the hilarity of the PR business too.

Editorial Team ·
Conferize: Lots of Connecting Implications
PR News

Conferize: Lots of Connecting Implications

When was the last time a client asked you to list or book a conference? If you are in the public relations realm chances are good that you need to know a lot about conference schedules, and maybe even the "who's who" of who is going to be there. This point of PR pain is where Conferize can really lend a helping hand.

Editorial Team ·
Don't BLiNQ Now, Gannett Enters Social Ad Game
PR News

Don't BLiNQ Now, Gannett Enters Social Ad Game

USA TODAY parent company Gannett announced yesterday their acquisition of social media ad company BLiNQ Media. The terms of the deal have not yet been disclosed, but more and more traditional companies are acquiring online marketing and ad tools and expertise to distribute their messages.

Editorial Team ·
Free-Range Social Media: No Cruelty, Just Better PR
Social Media PR & Social Media Strategy

Free-Range Social Media: No Cruelty, Just Better PR

What if we were to tweet like we eat? A careless consumer, who eats fast food with abandon for the sake of comfort and convenience would recklessly post information with little or no attributions to original authors, sincerity or value add for our customers – we would post just to be posting. A conscious consumer, who is aware of where her food comes from and how it was treated, would post tweets that were not merely gratifying, but invigorating, providing fuel to be better at what you and your followers do.

Editorial Team ·
Five Steps to Social Media Marketing Success
PR News

Five Steps to Social Media Marketing Success

Your company just started up an online presence, there's all this buzz about social media and some so called "conversation" going on. Figuring out you'll have to join Facebook and Twitter, maybe even starting a company blog, this is just for starters, what about that steep learning curve to knowing what is what?

Editorial Team ·