AI communications & PR intelligence for technology.
EPR Tech is the dedicated technology title of the Everything-PR network — daily reporting, research, and AI-visibility analysis on how software companies, AI labs, hardware makers, and venture-backed startups earn presence inside ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.
Explore how technology PR shapes innovation and public perception through storytelling, managing emerging tech narratives, and influencing industry leaders and policy
Discover how SaaS digital marketing evolves in 2025 with AI, personalization, video content & data-driven strategies. Learn which tactics boost engagement & retention.
AI is set to transform the PR industry in numerous ways.
Learn about common PR mistakes in SaaS companies, from overhyped product launches to poor crisis management, and discover key strategies for successful campaigns
Learn how Salesforce, HubSpot, Dropbox, Slack & Atlassian lead the way in SaaS PR with innovative campaigns, strategic storytelling & thought leadership
Learn how Apple's commitment to financial transparency and open communication helped build trust with customers and investors over time
Learn how clear communication in cybersecurity awareness helps protect users and organizations from digital threats through effective publicity campaigns
Learn how successful tech PR campaigns build brand identity and trust through strategic storytelling, targeted messaging and deep audience understanding.
In the fast-evolving world of B2B technology, authenticity has emerged as a critical factor in building trust and credibility.
This trend underscores the need for Public Relations professionals to adopt storytelling techniques that not only inform but also engage and inspire.
Here's a list of 75 influential figures in the ad tech industry as of 2024.
Linus Tech Tips (Linus Sebastian) - Founder of Linus Tech Tips, a popular tech review and unboxing channel.